Friday, January 15, 2021

Factors Driving the Biofortification Market

 The report Biofortification Market by Crop (Sweet Potato, Cassava, Rice, Corn, Wheat, Beans, and Pearl Millet), Target Nutrient (Zinc, Iron, and Vitamins), and Region (Latin America, Africa, and Asia Pacific) – Global Forecast to 2023 “, is estimated at USD 78 million in 2018, and it is projected to grow at a CAGR of 8.6% from 2018 to reach USD 118 million by 2023. Biofortified crops are usually sweet potato, cassava, rice, corn, wheat, beans, pearl millet, and other crops such as tomato, banana, sorghum, and barley. The growth of the biofortification market is driven by the rising demand for high nutritional content in food.

By crop, the biofortified sweet potato is projected to dominate the biofortification market during the forecast period.

The sweet potato segment is estimated to hold the largest share of the biofortified crop market in 2018. The demand for biofortified crops such as sweet potato and cassava has increased with the rising technological advancements to increase the nutrient content, particularly in orange-fleshed sweet potato (OFSP). Sweet potato has been an important source of energy in the human diet for centuries owing to its high carbohydrate content. However, its vitamin A content from carotene only became recognized over the past century. Using biofortification, sweet potato breeding in Africa is focused on higher yields, sweeter taste, and higher dry matter, which increase its carotene concentration.


By target nutrient, the vitamins segment is projected to be the fastest-growing segment in the biofortification market during the forecast period.

On the basis of target nutrient, the biofortification market is segmented into iron, zinc, vitamins, and others. The vitamins segment is the fastest-growing target nutrient in the biofortification market from 2018 to 2023. The demand for biofortified crops is increasing due to the increasing demand for high nutrient content in food. The rising demand for vitamins as feed additives or in premixes from the animal nutrition industry and the increasing demand for high-quality meat products have also been essential factors responsible for the increase in the demand for vitamins across the world.

Asia Pacific to be the dominant region in the biofortification market in 2018

The Asia Pacific is the dominant region in the biofortification market. Biofortification of crops has strong growth potential in agriculture, and it also improves the nutrition content in food. The biofortification market has grown considerably over the last five years, and this trend is expected to continue in the near future. The growing consumer demand for high nutritional content in food is projected to fuel the demand for biofortified crops, globally. Since the last decade, many countries in the Asia Pacific region have banned the usage of GM technology, and the researchers are opting to adopt biofortified crops as a key to unlock the region’s food production.

This report includes a study of marketing and development strategies along with the product portfolios of the leading companies in the biofortification market. It also includes the profiles of leading companies such as Bayer (Germany), Syngenta (Switzerland), Monsanto (US), and DowDuPont (US).

Key Questions Addressed by the Report:


  • What are the new target nutrients areas, which the biofortification companies are exploring?
  • Which are the key players in the market and how intense is the competition?
  • What kind of competitors and stakeholders such as biofortification companies, would be interested in this market? What will be their go-to strategy for this market and which emerging market will be of significant interest?
  • How are the current R&D activities and M&As for biofortified crop industry projected to create a disruptive environment in the coming years for the agricultural sector?
  • What will be the level of impact on the revenues of stakeholders through the benefits of nanotechnology to different stakeholders‒‒from rising farmer revenue to environmental regulatory compliance to sustainable profits for the suppliers?

Feed Packaging Market to Showcase Continued Growth in the Coming Years

 The feed packaging market is further bifurcated into pet food and livestock feed packaging. The market for feed packaging is projected to grow from USD 13.8 billion in 2018 to USD 17.8 billion by 2023, at a Compound Annual Growth Rate (CAGR) of 5.2% during the forecast period. This is attributed to the feeding of traditional dry farms leftover to the livestock in the developing regions. However, with the growing demand for quality livestock products and the increasing production of feed and feed additives, this market is expected to grow at a higher rate in the coming years.

Report Objectives:

  • Determining and projecting the size of the feed packaging market with respect to livestock, pet, type, material, feed type, and regional markets, over a five-year period ranging from 2018 to 2023
  • Identifying attractive opportunities in the market by determining the largest and fastest-growing segments across regions
  • Providing detailed information about the key factors influencing the growth of the market (drivers, restraints, opportunities, and industry-specific challenges)
  • Analyzing the micro-markets with respect to individual growth trends, future prospects, and their contribution to the total market
  • Identifying and profiling key market players in the livestock feed and pet food packaging markets


The plastic segment is projected to grow at the highest CAGR in the global feed packaging market during the forecast period.

The feed packaging (for pets) market has been segmented, on the basis of material, into 4major categories: plastic, paper & paperboards, metals, and others. The market for plastics is driven by advancements such as usage of decomposable and biodegradable plastic in plastic packaging and the growing demand for attractive and see-through packaging for pet food.

The feed packaging (for livestock) market has been segmented, on the basis of material, into 4 major categories: plastic, paper, jute, and others. Plastic packaging is relatively affordable, reusable, convenient, and prevents feed from spoilage. Furthermore, plastic is durable, tensile, and can take any shape or size. It is the most appropriate form of material and helps to retain shelf life extension of feed without degrading its texture and taste.

The plastic segment, by material, is projected to grow at the highest rate during the forecast period.

The plastic is among the most used material in the feed packaging market for both pets and livestock. This is owing to the increasing demand for convenient packaging, online pet food shopping, the rise in consumption of single-serve pet food, growing consumption on compound feed along with wet feed additives. The flexible packaging type, wherein the plastic material is highly used, has been playing the major role in the feed packaging market. Further, advancements in the packaging industry-for instance, the usage of decomposable and biodegradable plastic materials and the adoption of recyclable and reusable packaging-are driving the growth of this market. Moreover, compared to other materials, plastic is more durable, tensile, and can take any shape or size. These factors have   boosted the growth of the feed packaging market.

The key markets such as the US have been witnessing an increase in the number of pet dogs. Similarly, in growing markets such as India, pet dog population has grown significantly in the last ten years and is further expected to grow in the coming five to six years. Additionally, pets are being treated as companions in the majority of households in the developed countries. This trend has also been growing in developing countries like Brazil, China, India, and Thailand. This has further stimulated pet owners to spend more on premium pet foods. Such positive trends in pet dog food demand are expected to drive the feed packaging market for dogs.


North America is projected to hold the largest market share in the feed packaging (for pets) market during the forecast period.

North America is estimated to account for the largest share of the market in 2018. The region is considered the most advanced, in terms of pet adoption and packaging technology. The market for feed packaging (for pets) in this region is mainly driven by high pet ownership, premiumization, the proliferation of innovations, and the introduction of a variety of packaging types for pet food. Increasing demand for premium pet food with high nutritional value, along with pet food safety concerns among pet owners, has helped to improve the quality standards of packaging and labeling in the region, thereby propelling the market growth for pet food packaging.

Major vendors in the feed packaging market include LC Packaging (the Netherlands), El Dorado Packaging, Inc. (US), NPP Group Limited (Ireland), Plasteuropa Group (UK), NYP Corp. (US), ABC Packaging Direct (US), Shenzhen Longma Industrial Co., Limited (China), Amcor Limited (Australia), Mondi Group (Austria), ProAmpac (US), Sonoco Products Company (US), Winpak Ltd., (Canada), NNZ Group (the Netherlands), Constantia Flexible Group (Austria), and Huhtamäki Oyj (Finland).

Recent Developments:

  • In August 2018, ProAmpac was awarded a Level-2 Food Safety Management Certification by the Safe Quality Food (SQF) Institute for its facility in Auburn, Washington, US.
  • In June 2018, ProAmpac announced a launch of the no.2 Quadflex Pouch. This new pouch will provide synergies to its sustainable packaging solution for pet foods such as cereals and pet treats.
  • In January 2018, Huhtamaki expanded its paper bag manufacturing operations in Poland by establishing a joint venture with Smith Anderson Group Limited (UK). Smith Anderson Group Limited is one of Europe's leading paper bag suppliers.

Thursday, January 14, 2021

Latest Regulatory Trends Impacting the Snack Pellets Market

The snack pellets market is estimated to account for about USD 2.0 billion in 2018 and is projected to reach a value of about USD 2.5 billion by 2023, at a CAGR of 5.3%. The growth of the snack pellets market is driven by the rising demand for prepared and convenience food products. In addition to this, the growing focus on facility expansion, marketing schemes, and information exchange programs for creating awareness to enhance the consumption of snack pellets has contributed to the growth of the market.

The multigrain type segment is projected to be the fastest growing in the snack pellets market during the forecast period.

The multigrain type segment is projected to be the fastest-growing segment in the snack pellets market during the forecast period. Multigrain snack pellets are made of various grains that have high nutritional value. Earlier, a single grain type was used to produce snack pellets, due to which the nutritional value of products was limited. Currently, the consumer demand for multigrain snack pellets remains high due to its high-fiber content. With low-fat content, multigrain snack pellets offer various health and taste benefits, as compared to potato- and corn-based snack pellets. Grains such as wheat is mostly used with other types for snack pellets.

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The gelatinized segment is projected to account for the largest market size during the forecast period.

On the basis of form, the snack pellets market is segmented into laminated, die-face, tridimensional, and gelatinized. Gelatinized pellets are uniform in thickness; and are generally flat, with holes on the surface. The thickness is essential for the maintenance of shape definition upon frying or toasting. Gelatinized pellets can be produced by using a specially designed high-speed rotary cutting machine, which sequentially and synchronously punches the holes and cuts the sheet into the desired shape. Hence, the gelatinized form of snack pellets in the food industry is witnessing growth.

North America is estimated to dominate the snack pellets market in 2018.

North America is estimated to account for the largest market share for snack pellets in 2018. Because of the abundant availability of raw materials and the presence of a strong food processing industry, North America holds the largest share of the snack pellets market, in terms of both volume and value. Additionally, snacks made from potatoes are highly preferred by consumers. These factors are responsible for the largest share of potato-based snack pellets in the region.

This report includes a study of marketing and development strategies, along with the product portfolios of the leading companies in the snack pellets market. It includes the profiles of the leading companies such as Limagrain Céréales Ingrédients (France), Liven S.A. (Spain), Grupo Michel (Mexico), Leng dOr S.A. (Spain), and Pellsnack-Products GmbH (Germany).

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Key Questions addressed by the report:
  • What are new trending flavors which the snack pellet companies are exploring?
  • Which are the key players in the market and how intense is the competition?
  • What are the upcoming growth trends which the snack pellets manufacturers are focusing on in the future?
  • What are the high growth opportunities in the snack pellets market in each segment?
  • What are the key growth strategies adopted by major market players in the snack pellets market?

Agricultural Packaging Market Projected to Reach $5.02 Billion by 2023

The report "Agricultural Packaging Market by Material (Plastic, Metal, Paper & Paperboard, Composites), Product (Pouches & Bags, Drums, Bottles & Cans), Barrier Strength (Low, Medium, High), Application, and Region - Global Forecast to 2023", The agricultural packaging market is projected to reach USD 5.02 Billion by 2023, from USD 3.93 Billion in 2018, at a CAGR of 5.00% during the forecast period. The market is driven by factors such as rising consumption of pesticides and fertilizers across the globe, increasing adoption of high barrier packaging materials for agrochemicals, increasing demand for extended shelf life of these products, and rising demand for biologicals across the globe owing to the increasing ban on chemical pesticides.

The objectives of the report:
  • Determining and projecting the size of the agricultural packaging market, with respect to material, product, application, barrier strength, and regional markets, over a five-year period ranging from 2018 to 2023.
  • Identifying attractive opportunities in the market by determining the largest and fastest-growing segments across regions.
  • Analyzing the demand-side factors based on the impact of macro and microeconomic factors on the market and shifts in demand patterns across different subsegments and regions.
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The agricultural packaging market is a relatively small sector of the industrial packaging market; significant evolution has been observed with regard to the packaging of chemical pesticides and fertilizers. Regulatory guidelines and R&D are the major factors that have been fueling the growth of this market. Application of PET and HDPE plastics for the confinement of pesticides revolutionized the agrochemical packaging industry. Increasing need for effective storage and transport of pesticides and fertilizers and rising demand for longer shelf life of these products are the driving factors for the steady growth of this market.

Chemical pesticides and fertilizers are the major applications of agricultural packaging targeted by companies. Owing to the increasing ban on chemical pesticides in major countries, there is immense scope and an increasing need for the development of agricultural packaging for fertilizers. The reduced development cost and time associated with packaging solutions for these agrochemicals, high demand for pest resistance across the globe, and advent of biodegradable packaging solutions in the market are propelling the market growth.

The agricultural packaging market, based on product, has been segmented into pouches & bags, bottles & cans, drums, and others which include sacks, tubes, and jars. The application of pouches & bags in agrochemical packaging has increased in terms of dry/solid formulations of fertilizers and pesticides as these provide higher safety against transportation losses in a sustainable manner. Plastic materials, such as polyethene, are easily available; hence, they are highly preferred on a wide scale by agrochemical manufacturers owing to their low cost. The application of pouches & bags for packaging in agriculture is expected to increase with the rise in the number of solid/dry formulation agrochemical product launches by major players.

Plastics are the mostly widely adopted packaging material for pesticides and fertilizers in either rigid or flexible form. The factors supporting the increasing adoption of plastic in this market are that they are lightweight, strong, and economical to manufacture. It is for these reasons that they are widely used in packaging when compared to paperboard, metal, and glass packaging materials. The market for plastic in agricultural packaging is thus estimated to dominate the global market in 2018.

The agricultural packaging market, in terms of barrier strength, was dominated by the medium-barrier strength materials. These materials are extensively preferred by end-use farmers and the agrochemical manufacturers, as they are a perfect balance between cost-effective packaging solutions and mid-level barrier properties, which are the best blend for the packaging of agrochemicals. Medium-barrier solutions deliver moderate levels of moisture barrier, heat resistance, gas permeability, and oxygen barrier as well as easy handling and molding properties.


Asia Pacific is the largest consumer of agricultural packaging owing to the large production capacities of agrochemicals prevailing in China and India, which makes it easier for most private, local companies to launch their products. The high labor power, fragmented packaging industry, and easy availability of packaging materials in Asia Pacific countries have resulted in significantly lower production costs. Additionally, factors such as growth in demand for biologicals, increase in trade opportunities of agrochemicals, and efficient infrastructure are the key competitive advantages for the Asia Pacific market.

The market for agricultural packaging in the Asia Pacific region is projected to grow at the highest CAGR of 6.17% from 2018 to 2023, owing to the increasing expansions of major agrochemical as well as agricultural packaging players in this market and growing demand for biologicals that has opened opportunities for the development of better packaging techniques in this industry.

This report includes a study of marketing and development strategies, along with the product portfolios of leading companies. It also includes the profiles of leading companies such as Amcor Limited (Australia), Bemis Company, Inc. (US), Sonoco Products Company (US), Grief Inc. (US), Mondi Group (South Africa), Packaging Corporation of America (US), NNZ Group (Netherlands), LC Packaging International BV (Netherlands), Silgan Holdings, Inc. (US), ProAmpac LLC (US), Flex-Pack (US), Purity Flexpack Limited (India), ePac Holdings LLC (US), Kenvos Biotech Co., Ltd. (China), and Parakh Group (India).

Upcoming Growth Trends in the Glucose, Dextrose, and Maltodextrin Market

 The report "Glucose, Dextrose, and Maltodextrin Market by Product (Glucose, Dextrose, and Maltodextrin), Application (Food & Beverages (Confectionery, Bakery, Dairy), Pharmaceuticals, Personal Care Products, Paper & Pulp), and Region - Global Forecast to 2024", The market for glucose, dextrose, and maltodextrin, in terms of value, is estimated at USD 34.47 Billion in 2018, and is projected to reach USD 51.87 Billion by 2024, at a CAGR of 7.0%. The increase in demand from the beverage industry, intense research & development activities, and increase in demand for convenience foods are expected to drive the demand for glucose, dextrose, and maltodextrin in various applications. Glucose, dextrose, and maltodextrin are among the major starch derivatives used. Glucose is a sweetener used in a range of food products. It is produced by the hydrolysis of starch. Dextrose is a dextrorotatory form of glucose. It is used in baking products such as cake blends and toppings, snack food items such as cookies, and desserts such as custards and sherbets. Maltodextrin is moderately sweet or flavorless sugar, which is easily digestible and is absorbed as rapidly as glucose.

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The confectionery products segment is projected to dominate the glucose market for food & beverages through the forecasted period.

Glucose syrup is widely used in the confectionery industry. As it is a doctoring agent, it prevents crystallization, imparting uniformity to the product; in some confectionery applications, it can be used as a necessary ingredient up to the extent of around 40%. It is generally used in the production of homogenous confectionery products such as chewing gums and chocolates. Liquid glucose also has good preservative qualities, imparts a smooth texture to the end product, and enhances the shelf life of the end product. This has led to increased demand for glucose in the confectionery products segment.

The food & beverages segment is projected to dominate the dextrose market through the forecast period.

Dextrose is used as a sweetener and nutritional supplement in the production of various food products such as in candy & gums, creams, bakery products, jarred & canned foods, frozen dairy products, and cured meats. It can also be used in beverages, jelly, jam, and honey for improved taste and quality and extended shelf life. Thus, changes in food habits and inclination toward snacks and desserts, where dextrose is used as an effective sweetening agent, drive the usage of dextrose in the food & beverages segment.

The personal care products segment is projected to be the fastest-growing, in terms of value and volume, in the maltodextrin market from 2018 to 2024.

Maltodextrin is used as an emulsifier to improve the texture of products such as toothpaste. It is important in the cosmetics industry because it helps bind other compounds and helps in stabilizing the formula during the production stage. The personal care products industry is large in developing as well as developed regions such as North America, Europe, Asia Pacific, and the Middle East, which provides scope for maltodextrins to be used in the personal care products industry.

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Asia Pacific is projected to be the fastest-growing regional market for glucose, dextrose, and maltodextrin.

The Asia Pacific region is projected to be the fastest-growing market for glucose, dextrose, and maltodextrin over the next six years, owing to an increase in overall economic growth, with diversity in income levels, technology, and demand from end consumers for better quality food products, leading to enhanced scope for future growth. The main countries contributing significantly toward the growth of the market in this region include China, India, and New Zealand. The rapidly growing convenience food and personal care industries in the Asia Pacific region have led to an increase in the consumption of glucose, dextrose, and maltodextrin products.

In this region, countries such as China and India are estimated to account for a major share of the market. Thailand is projected to be one of the fastest-growing markets for glucose, dextrose, and maltodextrin in the Asia Pacific region.

This report studies the marketing and development strategies, along with the product portfolios of leading companies such as ADM (US), Ingredion (US), AGRANA (Austria), Tate & Lyle (UK), Cargill (US), ROQUETTE (France), Grain Processing Corporation (US), Avebe Group (Netherlands), Tereos (France), Global Sweeteners Holdings (Hong Kong), Gulshan Polyols (India), and Fooding Group Limited (China).

Sustainable Growth Opportunities in the Slaughtering Equipment Market

The global slaughtering equipment market is estimated at USD 6.62 Billion in 2018 and is projected to reach USD 8.28 Billion by 2023, at a CAGR of 4.56% during the forecast period. The market is driven by factors such as the growth of fast food and restaurant chains; increase in demand for processed food; lenient trade policies & increase in meat exports; and technological advancements in the slaughtering equipment industry. The mechanization and automation of processes have become a necessity in order to maintain standard cut-up size and identical fillet size, which are a pre-requisite in the fast food and restaurant businesses. Moreover, slaughtering equipment manufacturers and meat processing companies are collaborating for enhanced technological advancements, thereby driving the growth of the slaughtering equipment market.

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Based on livestock, the slaughtering equipment market has been segmented into poultry, swine, bovine, seafood, and others, which include ovine and caprine. The poultry segment dominated the global market for slaughtering equipment in 2017, and this trend is expected to continue through the forecast period. The demand for poultry has been growing significantly worldwide, which led to an increase in demand for poultry slaughtering equipment such as killing, cut-up, deboning & skinning, and evisceration equipment. Most large-scale poultry meat producers use automated poultry slaughtering line for high capacity production.

On the basis of automation, the slaughtering equipment market has been segmented into fully automated line and semi-automated line. The semi-automated line method segment dominated the global market for slaughtering equipment in 2017. Semi-automatic slaughtering lines consist of some automatic machines as well as manual labor-oriented processes during slaughtering. Semi-automated lines have lower initial investments and require low maintenance costs, which are its main advantages over automated slaughtering equipment.

The Asia Pacific region witnesses a high consumption of meat in urban areas; the increase in demand for processed meat products drives the growth of the market for slaughtering equipment in the region. The market for slaughtering equipment in the Asia Pacific region is projected to be the fastest-growing globally, as economic growth and rapid urbanization increased the demand for slaughtering equipment among meat producers to meet the increasing demand of meat products in the region.


The key players in the global slaughtering equipment market include Marel (Iceland), BADDER Group (Denmark), BAYLE SA (France), Prime Equipment Group (US), CTB (US), Brower Equipment (US), Jarvis Equipment (India), Industries Riopel (Canada), ASENA (Azerbaijan), Dhopeshwar Engineering Private Limited (India), Meatek Food Machineries (India), BANSS (Germany), Limos (Slovenia), Best & Donovan (US), and Blasau (Spain).

Targeted Audience: 
  • Raw material suppliers
  • Traders and distributors of feed processing equipment
  • Feed processing equipment manufacturers
  • Regulatory bodies
  • Intermediary suppliers
  • Feed manufacturers
  • Trade associations and industry bodies
  • Government and research organizations

Tuesday, January 12, 2021

Feed Yeast Market to Record Steady Growth by 2025

The global feed yeast market size estimated at USD 1.8 billion in 2020 and is projected to grow at a CAGR of 5.1% to reach USD 2.3 billion by 2025. The market has a promising growth potential due to several factors, including the increasing awareness of yeast-based animal feed products and strict government regulations regarding animal health.

Key players in the feed yeast market include Associated British Foods Inc. (UK), Archers Midland Company (US), Alltech Inc. (US), Cargill (US), Angel Yeast Company (China), Chr. Hansen (Denmark), Lesaffre (France), Nutreco N.V. (Netherlands), Lallemand Inc. (Canada), Novus International (US), Zilor (Biorigin) (Brazil), Kerry Group (Ireland) and Kemin (US).Manufacturers are adopting strategies such as new product launches, expansion & investments, mergers & acquisitions, agreements, collaborations, joint ventures, and partnerships to strengthen their position in the market.

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Associated British Foods PLC (UK) is one of the market leaders in Europe and is trying to increase its global presence by offering various feed grades to fulfill customer needs and demands. The company has entered the retail sector, which has helped it grab opportunities in the market. The company operates with various subsidiaries at the global level but has a wider distributional reach in the European region. The major growth strategies of the company include organic approaches to collaborate and partner with other players such as Lallemand (Canada) for effective operations of the Hutchinson site. The company operates through numerous subsidiaries, such as AB Agri Ltd (UK), AB Mauri (UK), ABF Ingredients (UK), ABITEC Corporation (US), and Ohly (Germany). Of these, AB Mauri, ABF Ingredients, Ohly, and AB Vista produce yeast and yeast extracts. In January 2019, Ohly (UK) and Lallemand (Canada), entered into a strategic partnership for the divestment of Ohly’s Hutchinson Torula Yeast facility and associated Torula whole cell business in the US. The long-term supply partnership between these companies aims at benefitting Ohly by ensuring sustainable security of the Hutchinson site.

Alltech Inc. (US) is engaged in the production and sale of nutritional products and solutions for the feed industry. The company’s core capabilities lie in yeast fermentation, peptide technology, and solid-state fermentation. It has used these technologies to offer a range of natural solutions to the feed industry for improving animal performance and profitability. The company performs research and innovation in various areas such as bioscience centers, nutrigenomics centers, aquaculture centers, community biorefinery, and quality assurance. Alltech is one of the leading animal nutrition companies across the globe. The company has its presence in various countries with 31 manufacturing facilities. It has a great market coverage as the company serves customers in more than 120 countries. Use of inorganic approaches such as the acquisition of WestFeeds Inc. (US) helped the company to strengthen its distribution network and product portfolio in the animal nutrition segment. Owing to its strong financial capabilities and being a global innovator in feed formulations and technologies, the company holds opportunities by investing in R&D for the development of innovative yeast-based ingredients for feed solutions.

Cargill (US) manages its business operations through its business segments, such as agriculture; animal nutrition and protein; food; and financial and industrial. Through its animal nutrition and protein segment, the company offers various animal nutrition products including yeast for beef, dairy, pet, poultry, and pork segments. The company manufactures and supplies feed yeast throughout the world under various brands. Cargill has a very strong product portfolio as compared to its competitors. This would help in positioning the company’s overall position in absorbing investment risks to expand their production capacity as well as their market share. Cargill offers high-quality products to its customers with strong R&D capabilities, which provide it with a strategic advantage over its competitors. The company is focusing immensely on R&D to meet the demands of the feed industry. In terms of animal nutrition, the company has invested in acquiring Diamond V (US), which would help the company in gaining competitive advantage in the animal health and nutrition sector.

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As per the FAO figures of 2019, the consumption rate of meat products in East Asia had witnessed rapid growth. The consumption rate reached 50 kg per person in 2015 from nearly 9 kg per capita in the 1960s. However, the ban on the use of antibiotics as a growth promoter in the livestock sector across the European and North American countries has indirectly impacted the Asia Pacific countries. This has encouraged key companies of feed additives to develop natural growth promoters and health supplements. Since the ban, the livestock producers had identified innovative ways to promote animal production through products with similar benefits by replacing antibiotic growth promoters with microbial-based feed additives, which possess antibiotic properties. Many key players such as Lallemand Inc. (Canada) and Angel Yeast (China) are focusing on tapping the Asia Pacific market by setting up their feed additive manufacturing units.