Thursday, July 15, 2021

Factors Driving the Biofortification Market

The report “Biofortification Market by Crop (Sweet Potato, Cassava, Rice, Corn, Wheat, Beans, and Pearl Millet), Target Nutrient (Zinc, Iron, and Vitamins), and Region (Latin America, Africa, and Asia Pacific) – Global Forecast to 2023 “, is estimated at USD 78 million in 2018, and it is projected to grow at a CAGR of 8.6% from 2018 to reach USD 118 million by 2023. Biofortified crops are usually sweet potato, cassava, rice, corn, wheat, beans, pearl millet, and other crops such as tomato, banana, sorghum, and barley. The growth of the biofortification market is driven by the rising demand for high nutritional content in food.

By crop, the biofortified sweet potato is projected to dominate the biofortification market during the forecast period.

The sweet potato segment is estimated to hold the largest share of the biofortified crop market in 2018. The demand for biofortified crops such as sweet potato and cassava has increased with the rising technological advancements to increase the nutrient content, particularly in orange-fleshed sweet potato (OFSP). Sweet potato has been an important source of energy in the human diet for centuries owing to its high carbohydrate content. However, its vitamin A content from carotene only became recognized over the past century. Using biofortification, sweet potato breeding in Africa is focused on higher yields, sweeter taste, and higher dry matter, which increase its carotene concentration.


By target nutrient, the vitamins segment is projected to be the fastest-growing segment in the biofortification market during the forecast period.

On the basis of target nutrient, the biofortification market is segmented into iron, zinc, vitamins, and others. The vitamins segment is the fastest-growing target nutrient in the biofortification market from 2018 to 2023. The demand for biofortified crops is increasing due to the increasing demand for high nutrient content in food. The rising demand for vitamins as feed additives or in premixes from the animal nutrition industry and the increasing demand for high-quality meat products have also been essential factors responsible for the increase in the demand for vitamins across the world.

Asia Pacific to be the dominant region in the biofortification market in 2018

The Asia Pacific is the dominant region in the biofortification market. Biofortification of crops has strong growth potential in agriculture, and it also improves the nutrition content in food. The biofortification market has grown considerably over the last five years, and this trend is expected to continue in the near future. The growing consumer demand for high nutritional content in food is projected to fuel the demand for biofortified crops, globally. Since the last decade, many countries in the Asia Pacific region have banned the usage of GM technology, and the researchers are opting to adopt biofortified crops as a key to unlock the region’s food production.

This report includes a study of marketing and development strategies along with the product portfolios of the leading companies in the biofortification market. It also includes the profiles of leading companies such as Bayer (Germany), Syngenta (Switzerland), Monsanto (US), and DowDuPont (US).


Key Questions Addressed by the Report:
  • What are the new target nutrients areas, which the biofortification companies are exploring?
  • Which are the key players in the market and how intense is the competition?
  • What kind of competitors and stakeholders such as biofortification companies, would be interested in this market? What will be their go-to strategy for this market and which emerging market will be of significant interest?
  • How are the current R&D activities and M&As for biofortified crop industry projected to create a disruptive environment in the coming years for the agricultural sector?
  • What will be the level of impact on the revenues of stakeholders through the benefits of nanotechnology to different stakeholders‒‒from rising farmer revenue to environmental regulatory compliance to sustainable profits for the suppliers?

Upcoming Growth Trends in the Snack Pellets Market

The snack pellets market is estimated to account for about USD 2.0 billion in 2018 and is projected to reach a value of about USD 2.5 billion by 2023, at a CAGR of 5.3%. The growth of the snack pellets market is driven by the rising demand for prepared and convenience food products. In addition to this, the growing focus on facility expansion, marketing schemes, and information exchange programs for creating awareness to enhance the consumption of snack pellets has contributed to the growth of the market.

The multigrain type segment is projected to be the fastest-growing in the snack pellets market during the forecast period.

The multigrain type segment is projected to be the fastest-growing segment in the snack pellets market during the forecast period. Multigrain snack pellets are made of various grains that have high nutritional value. Earlier, a single grain type was used to produce snack pellets, due to which the nutritional value of products was limited. Currently, the consumer demand for multigrain snack pellets remains high due to its high-fiber content. With low-fat content, multigrain snack pellets offer various health and taste benefits, as compared to potato- and corn-based snack pellets. Grains such as wheat is mostly used with other types for snack pellets.

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The gelatinized segment is projected to account for the largest market size during the forecast period.

On the basis of form, the snack pellets market is segmented into laminated, die-face, tridimensional, and gelatinized. Gelatinized pellets are uniform in thickness; and are generally flat, with holes on the surface. The thickness is essential for the maintenance of shape definition upon frying or toasting. Gelatinized pellets can be produced by using a specially designed high-speed rotary cutting machine, which sequentially and synchronously punches the holes and cuts the sheet into the desired shape. Hence, the gelatinized form of snack pellets in the food industry is witnessing growth.

North America is estimated to dominate the snack pellets market in 2018.

North America is estimated to account for the largest market share for snack pellets in 2018. Because of the abundant availability of raw materials and the presence of a strong food processing industry, North America holds the largest share of the snack pellets market, in terms of both volume and value. Additionally, snacks made from potatoes are highly preferred by consumers. These factors are responsible for the largest share of potato-based snack pellets in the region.

This report includes a study of marketing and development strategies, along with the product portfolios of the leading companies in the snack pellets market. It includes the profiles of the leading companies such as Limagrain Céréales Ingrédients (France), Liven S.A. (Spain), Grupo Michel (Mexico), Leng dOr S.A. (Spain), and Pellsnack-Products GmbH (Germany).

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Key Questions addressed by the report:
  • What are new trending flavors which the snack pellet companies are exploring?
  • Which are the key players in the market and how intense is the competition?
  • What are the upcoming growth trends which the snack pellets manufacturers are focusing on in the future?
  • What are the high growth opportunities in the snack pellets market in each segment?
  • What are the key growth strategies adopted by major market players in the snack pellets market?

Wednesday, July 14, 2021

Key Trends Shaping the Feed Antioxidants Market

The feed antioxidants market is estimated at USD 356 million in 2019 and is projected to reach USD 474 million by 2025. The global market is projected to grow at a rate of 4.9% during the forecast period. Factors such as the rise in demand for quality feed, improved technology for feed production, and an increase in the standardization of meat products stimulate the growth of the feed antioxidants market across the globe.

The BHT segment is projected to account for the largest synthetic feed antioxidants market share

Synthetic antioxidants are generally produced as pure substances with consistent composition and are applied in well-defined mixtures with pure substances. Higher stability, easy availability, and low cost of production fuel the growth of the synthetic segment in the feed antioxidants market. Also, it protects fat-soluble vitamins and other nutrients against oxidative degradation, along with the loss of active ingredients in feed. Asia Pacific is projected to be the largest and fastest-growing BHT market. This is attributed to the growth of the feed industry in the region.

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For the natural feed antioxidants market, the carotenoids segment is projected to account for the largest market share

The growing application of carotenoids in feed due to the modernization of livestock farming techniques in the swine, poultry, and aquaculture industries fuels the demand for feed antioxidants. Carotenoids help in meeting the rising demand for pork and poultry meat by enhancing the palatability of feed grades and in supplementing animals with the required nutrients for their growth.

The Asia Pacific region is projected to account for the largest market share during the forecast period.

Asia Pacific accounted for the largest share of the feed antioxidants market in 2018. Asia Pacific, being the largest continent with a relatively fast economic development, is witnessing a rising demand for meat. Consequently, to produce quality meat, feed antioxidants are gaining importance and being incorporated to prevent spoilage and increase shelf-life.

This report includes a study of marketing and development strategies along with the product portfolios of leading companies in the feed antioxidants market. It includes the profiles of leading companies such as Cargill (US), Archer Daniels Midland Company (US), Koninklijke DSM N.V. (Netherlands), BASF SE (Germany), Nutreco (Netherlands), Kemin (US), Adisseo (France), Perstorp (Sweden), Alltech (US), Caldic (Canada), Novus International (US), Chemical Fine Sciences (India), Oxiris Chemical (Spain), VDH ChemTech (India), Zhejiang Medicine (China), BTSA (Spain), Bertol Company (Czech Republic), FoodSafe Technologies (US), Videka Company (US), Lallemand Animal Nutrition (Canada), and Industrial Tecnica Pecuaria (Spain).

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Key Questions Addressed by the Report:

  • What are the growth opportunities in the feed antioxidants market?
  • What are the major and new product launches in the feed antioxidants market?
  • What are the significant trends that are disrupting the feed antioxidants market?
  • What are some of the major regulatory challenges and restraints that the industry faces?
  • Which region is projected to emerge as a global leader by 2025?

Factors Driving the Water Soluble Packaging Market

The report "Water Soluble Packaging Market by Raw Material (Polymer, Surfactant, and Fiber), End Use (Industrial, and Residential), Solubility Type (Cold Water Soluble and Hot Water Soluble), Packaging Type, and Region - Global Forecast to 2025" According to MarketsandMarkets, the water soluble packaging market is estimated to be valued at USD 2.8 billion in 2019 and is projected to reach USD 3.7 billion by 2025, recording a CAGR of 5.0%. The rapidly growing environmental and sustainability concerns across the globe and government initiatives to reduce the use of plastics are driving the market for water soluble packaging.

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By raw material, the polymer segment is projected to account for the largest share in the water soluble packaging market

The polymer-based water soluble packaging segment is projected to dominate the market, on the basis of raw material, during the forecast period. This is attributed to the increasing use of water soluble packaging that provides a sustainable and environment-friendly solution for packaging in multiple applications. PVOH (Polyvinyl alcohol) is a clear and water soluble thermoplastic derives from polyvinyl acetate. It is extremely hydrophilic in nature, and thus, is used as a perfect raw material for manufacturing of water soluble films and packaging. In addition, the use of water soluble packaging made of PVOH has gained its popularity in the agriculture sector to cover harmful fertilizers so that it becomes easier for the farmers to handle such toxic chemicals without touching them. Moreover, PVOH is approved by FDA to be used as a packaging material in the food industry as well and considered to be safe, which is one of the major factors to support its growth in the market.

By end use, the industrial chemical segment accounted for the largest market size in the water soluble packaging market during the forecast period

The demand for water soluble packaging is increasing significantly due to the associated benefits, especially in the industries where the workers need to deal with harmful chemicals. To avoid direct contact, packaging would provide a safer option for the workers to handle such chemicals. Most of the industries are avoiding usage of plastics as it generates a lot of waste, require a large space to keep such plastics and large amount of disposal cost are incurred. Instead use of water soluble material for packaging leads to the reduction of cost of labor in cleaning and makes the manufacturing process more sustainable.

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The Asia Pacific region is projected to witness the fastest growth during the forecast period

The water soluble packaging market in Asia Pacific is projected to witness high growth due to the strong local and export demand. The rising population and growing number of manufacturing industries in Asia Pacific is the key factor driving the market for water soluble packaging. The manufactured product is used domestically as well as exported. China and Japan are the hubs for water soluble film production. In India, the population is increasing rapidly, and the country is striving for safe, better, clean, and healthy lifestyle. The water soluble packaging market will grow in these regions at a high rate.

This report includes a study on the marketing and development strategies, along with the product portfolios of the leading companies. It consists of the profiles of leading companies such as Lithey Inc. (India), Mondi Group (Austria), Sekisui Chemicals (Japan), Kuraray Co. Ltd. (Japan), Mitsubishi Chemical Holdings (Japan), Aicello Corporation (Japan), Aquapak Polymer Ltd (UK), Lactips (France), Cortec Corporation (US), Acedag Ltd. (UK), MSD Corporation (China), Prodotti Solutions (US), JRF Technology LLC (US), and Amtopak Inc. (US).

Recent Developments:

  • In October 2019, hot water soluble laundry bags, made by Aquapak Polymer Ltd. (UK) have been launched by Australian distributor, DB Packaging. The development aims at widening the range of water soluble packaging product lines offered by the company.

  • In October 2019, Aquapak Polymer Ltd. (UK) launched Garment packaging bags made from Aquapak polymer, which will be launched by the Finisterre garment company. The company aims to replace traditional packaging with soluble packaging.

  • In June 2018, Mondi Group (Austria) acquired Powerflute Group, a division of Nordic Packaging and Container Holdings, in order to strengthen its innovative packaging business in Europe.

  • In March 2018, Kuraray Co. Ltd. (Japan) established a water soluble film manufacturing facility in Indiana, US. The development would help the company to strengthen its manufacturing capacities.

Tuesday, July 13, 2021

Growth Opportunities in the Trace Minerals in Feed Market

The global Trace minerals in feed market size is estimated to be valued at USD 472 million in 2020 and is expected to reach a value of USD 608 million by 2025, growing at a CAGR of 5.2% during the forecast period. Factors such as an increase in the production of compound feed, increase in demand for animal protein in the human diet, the growing importance of animal nutrition in livestock production has driven the market for trace minerals into further growth. 

COVID-19 Impact on the Trace minerals in feed Market: 

COVID-19 impact on feed consumption has directed affected the consumption of meat and livestock products and by-products, such as milk, eggs. This is majorly due to feed supply shortages as a result of the shutdown of many facilities and completed lockdown in the majority of the important countries.

Moreover, there is an increased skepticism among consumers towards the consumption of poultry products due to the scare of the virus (COVID-19) getting transmitted to humans through the consumption. This has reduced the demand for animal feed in the global market.  

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However, trace minerals such as zinc are extremely essential in the diet of animals as well as humans to ensure optimum health.  Zinc works as an antiviral agent by preventing the replication of RNA viruses. It does this by inhibiting RNA-dependent RNA polymerase (RdRP), an enzyme that causes the replication of RNA viruses, like the coronavirus or many others that are known to affect livestock and poultry. In addition to zinc, the trace minerals selenium, copper and manganese are required by the body and play a role in the adaptive and innate immune functions of animals. 

Opportunity: Increase in the bioavailability of trace minerals

Bioavailability refers to the proportion of nutrients in food products, which is absorbed and utilized by the body of animals. In addition, utilization is the process of transportation, cellular assimilation, and conversion to a biologically active form. With the permissible limits being imposed on the use of trace elements in feed to reduce environmental risks, livestock farmers have not been able to improve feed conversion efficiency in livestock without providing a higher dosage of mineral supplements, as these elements are not easily absorbed by the digestive systems of animals. However, high demand is expected from unorganized livestock farmers and cooperative societies in developing countries. Therefore, manufacturers are developing techniques to supply these inorganic trace elements in organic forms, which would increase the bioavailability of these compounds and improve the productivity of livestock. The most commonly available trace elements in the organic form include copper, zinc, selenium, and chromium. The awareness about the benefits of organic mineral chelates among farmers is essential to bring a significant shift in the market demand for mineral supplements. 

Challenge : High prices associated with trace minerals as an additive   

Feed products are one of the major factors that add to the overall cost of livestock production. It accounts for nearly 70% of the total livestock production cost. According to the FAO, of the total feed of cost, 95% is used to meet the energy and protein requirements of the livestock, 3%–4% is used for major mineral, trace mineral, and vitamin requirements, and 1%–2% for other feed additives. Feed manufacturers assemble various cereals and their by-products, amino acids, vitamin & mineral supplements, and feed additives on a low-cost basis by taking into consideration the nutrient contents and the unit cost of each of these products.

The raw material prices for mineral sources, such as zinc and copper, tend to fluctuate based on movements in the London Metal Exchange (LME) or due to high import duties imposed in specific countries. In certain cases, a limited supply of scrap material also pushes the prices of raw materials up, which, in turn, leading to an increase in the prices of trace minerals. These high prices usually lead to the low adoption of these minerals by livestock breeders. The iron segment of the trace minerals in feed market is projected to account for the largest share, by type

Amino acids, by chelate type, is estimated to account for the largest market share during the forecast period

Amino acids are considered an ideal chelator due to their ability to be easily absorbed in the animal body. This is due to the attachment of amino acids to the mineral molecules that create a more stable structure, which helps the minerals survive in the acidic environment of the stomach. Furthermore, trace minerals are protected from various bacteria present in the body of animals, and enzymes are unable to degrade them. It also inhibits the antagonistic action between metal ions and decreases the breaking down of vitamins in the feed. This is due to their ability to be easily absorbed in the body for the normal functioning of protein synthesis. This increases the absorption of minerals directly in the intestinal wall, along with amino acid ligands, to which they are bonded.

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Europe  is the fastest-growing market during the forecast period in the global Trace minerals in feed market

The European market is one of the largest consumers of trace minerals in feed and is growing at a moderate rate. The wide-scale use of trace minerals in European animal nutrition is attributed to the European Commission’s focus on reducing input costs and enhancing animal health in the early stages of growth. The use of trace minerals in animal nutrition depends on factors such as cost-effectiveness, availability, policies, and regulations. Favorable conditions, such as rules pertaining to the use of feed materials, requirements for feed hygiene, and regulations pertaining to undesirable substances in feed set by the European Commission, have had a positive impact on the feed industry, which is projected to drive the growth of the trace minerals in feed market in Europe.

This report includes a study on the marketing and development strategies, along with a study on the product portfolios of the leading companies operating in the Trace minerals in feed market. It consists of the profiles of leading companies such Cargill, Incorporated (US), (US), BASF SE (Germany), Bluestar Adisseo Co., Ltd (China), Koninklijke DSM N.V. (Netherlands), Nutreco N.V. (Netherlands), Alltech (US), Zinpro (US), Orffa (Netherlands), Novus International (US), Kemin Industries, Inc. (US), Lallemand, Inc. (Canada), Virbac (France),  Global Animal Nutrition (US), Dr. Paul Lohmann Gmbh & Co. KGAA (Germany), Biochem Zusatzstoffe (Germany),  Veterinary Professional Services Ltd. (Vetpro) (New Zealand), Chemlock Nutrition Corporation (US), dr. eckel animal nutrition gmbh & co.kG (Germany),  Vetline (India), Green Mountain Nutritional Services Inc. (US), Biorigin (Brazil), Tanke (China), JH Biotech, Inc. (US), QualiTech, Inc. (US)..

Factors Driving the Modified Starch Market

 According to MarketsandMarkets "Modified Starch Market by Raw Material (Corn, Cassava, Potato, and Wheat), Application (Food & Beverages (Bakery & Confectionery, Processed Foods, Beverages, and Other Food Applications), Industrial, and Feed), Form, and Region - Global Forecast to 2025", the global modified starch market size is estimated to be valued at USD 13.1 billion in 2020 and projected to reach USD 14.9 billion by 2025, recording a CAGR of 2.7%, in terms of value. The functional properties of modified starch and their ease of incorporation in a wide range of applications are driving the global modified starch market.



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The corn segment accounted for the largest share in the modified starch market

Based on raw material, corn dominated the modified starch market. Corn is a staple food, and it is preferred across the globe due to its importance in the diets of several countries. It is used extensively as a thickening agent in soups and liquid-based foods such as sauces, gravies, and custards.


The food & beverages segment is projected to account for a major share in the modified starch market during the forecast period

By application, the modified starch market is segmented into food & beverages, industrial, and feed. The food & beverage segment is further classified into bakery & confectionery products, processed food, beverages, and others, which includes snacks and soups. Modified starches have been developed for a significant period, and their applications in the food & beverage industry are increasingly gaining importance. Modified starches are considered as food additives that are prepared by treating starch or their granules with chemicals or enzymes, causing the starch to be partially degraded.


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The Asia Pacific region dominated the modified starch market with the largest share in 2019, and it is also expected to grow with the highest CAGR


The modified starch market in Asia Pacific is dominant due to the increasing demand for processed food because of a shift in lifestyle trends. People are looking for ready-to-eat meal options as they are leading a busy life.

Asia Pacific is also the fastest-growing market as industrial applications and technologies involved in starch processing are changing rapidly in the region. The demand for modified starch is increasing as various industries are incorporating in their manufacturing processes and products. Also, key players are increasingly investing in the Asia Pacific modified starch market.


This report includes a study on the marketing and development strategies, along with the product portfolios of leading companies. It consists of profiles of leading companies, such as Archer Daniels Midland Company (ADM) (US), Cargill (US), Ingredion (US), Tate & Lyle (UK), Roquette Frères (France), Avebe U.A (the Netherlands), Grain Processing Corporation (US), Emsland (Germany), AGRANA (Austria), SMS Corporation (Thailand), Global Bio-Chem Technology Group (Hong Kong), SPAC Starch (India), Qindao CBH Company (China), Tereos (France), and KMC (Denmark), Beneo (Germany), Angel Starch Food Pvt. Ltd. (India), Shubham Starch Chem Pvt Ltd. (India), Everest Starch India Pvt Ltd. (India), Sheekharr Starch Pvt Ltd. (India), Sanstar Bio-Polymers Ltd. (India), Universal Biopolymers (India), Sonish Starch Technology Ltd. (Thailand), Venus Starch Suppliers (India), and Gromotech Agrochem Pvt. Ltd. (India).

Sunday, July 11, 2021

Water Soluble Packaging Market to See Major Growth by 2025

The water-soluble packaging market is estimated to be valued at USD 2.8 billion in 2019 and is projected to reach USD 3.7 billion by 2025, recording a CAGR of 5.0% during the forecast period. The increasing demand for sustainable and green packaging drives the market growth for water-soluble packaging.


Key players in this market include Lithey Inc. (India), Mondi Group (Austria), Sekisui Chemicals (Japan), Kuraray Co. Ltd. (Japan), Mitsubishi Chemical Holdings (Japan), Aicello Corporation (Japan), Aquapak Polymer Ltd (UK), Lactips (France), Cortec Corporation (US), Acedag Ltd. (UK), MSD Corporation (China), Prodotti Solutions (US), JRF Technology LLC (US), and Amtopak Inc. (US).


Kuraray Co. Ltd (Japan) is a key supplier, offering products in categories such as resins, chemicals, fibers, and textiles based on polymer and synthetic technologies. Its operations focus on becoming a specialty chemical company, which is growing sustainably by incorporating new foundational platforms into its own technologies. It is pursuing competitive superiority by creating new demand and by developing high-value-added and customized products and applications such as transfer printing technologies and dust abatement technologies based on client requirements. MonoSol, a subsidiary of Kuraray Co. Ltd., led the way with its unit dose technology, collaborating with marketers to develop laundry detergent products and created a new product category, water-soluble film-packaged products in the detergent industry. It encapsulates laundry and dishwasher pods or packs, which would eliminate the need to pour and measure liquids or powders.

In 2018, the company established a water-soluble film manufacturing facility in Indiana, US. The development helped the company to strengthen its market position in the US.

Aquapak Polymer Ltd (UK) is a privately held company headquartered in Birmingham and one of the leading developers, manufacturers, and distributors of biodegradable and marine safe polymer films for packaging. The company works in collaboration with the brands and retailers, and packaging manufacturers to design circular economy solutions to replace single-use plastic packaging.

Aquapak Polymer Ltd. offers polymer-based products under the brand, Hydropol. Product is categorized as water-soluble, stable & storable, heat-sealable, electrostatic-resistant, and ultraviolet-resistant.

In October 2019, the company launched garment packaging bags made from Aquapak polymer Ltd. in collaboration with Finisterre (UK), a garment company . The company aims to replace traditional packaging with soluble packaging.


The water soluble packaging market in Asia Pacific is projected to witness high growth due to the strong local and export demand. The rising population and growing number of manufacturing industries in Asia Pacific is the key factor driving the market for water soluble packaging. The manufactured product is used domestically as well as exported. China and Japan are the hubs for water soluble film production. In India, the population is increasing rapidly, and the country is striving for a safe, better, clean, and healthy lifestyle. The water soluble packaging market will grow in these regions at a high rate.

Key Questions Addressed by the Report:
  • What are the growth opportunities in the water soluble packaging market?
  • What are the major raw materials used for manufacturing water soluble packaging?
  • What are the key factors affecting market dynamics?
  • What are some of the significant challenges and restraints that the industry faces?