Monday, June 22, 2020

Rice Seeds Market: Growth Opportunities and Recent Developments

The rice seeds market is projected to reach USD 7.62 billion by 2023, from USD 5.47 billion in 2018, at a CAGR of 6.85% during the forecast period. The market is driven by factors such as the increasing technological advances in rice breeding, declining prices of hybrid rice seeds, growing adoption of hybrid rice seeds in the developed and developing countries, and rising seed replacement rate for paddy across Asian countries.


The objectives of the report are as follows:
  • Determining and projecting the size of the rice seeds market, with respect to type, hybridization technique, treatment, grain size, and regional markets, over a five-year period ranging from 2018 to 2023.
  • Identifying attractive opportunities in the market by determining the largest and fastest-growing segments across regions.
  • Analyzing the demand-side factors based on the impact of macro and microeconomic factors on the market and shifts in demand patterns across different subsegments and regions.
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According to the International Seed Federation (ISF), rice accounted for nearly 5% of the global commercial seeds market in 2014. The major seed manufacturing companies have been expanding their product portfolio in the Asian countries. Strong support from the government in terms of subsidies for hybrid seeds has encouraged farmers to adopt this technology in developing countries as well. The decline in prices of hybrid seeds, to bridge the difference between hybrids and OPV seeds, has also encouraged key players to invest in the market.

Open-pollinated varieties were estimated to dominate the rice seeds market in 2018. Increasing adoption of hybrid seeds and increasing seed replacement rate across the countries of Asia Pacific, particularly in India, Thailand, China, and Vietnam is projected to impact the market growth; however, due to the high prices of hybrid seeds, its adoption has been limited to these developing countries. According to industry experts, even though the consumption of hybrid seeds has been exponentially increasing, particularly in China and India, and hybrid seeds have been increasingly preferred by farmers, the market is dominated by open-pollinated varieties owing to the high price of the hybrids.

The advent of genetically modified rice seeds was projected to boost the rice seeds market, after the success of Bt cotton. Majority of the key players have also invested in the development and support of GM rice projects. The Golden Rice Project supported by Syngenta and the development of GM rice seeds by Mahyco was scheduled to be commercialized in the past few years. However, the stringent regulations against GM technology for edible crops have hindered the commercialization of this technology, and multiple projects got shelved due to the regulatory policies.

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Asia Pacific is a major consumer and producer of rice across the globe, and inadequate arable land in this region has encouraged farmers for better yield from their cultivation. Adoption of advanced technologies such as hybrid and certified seeds is also increasing in this region. According to the recent data of USDA published in 2016, India and China are the two major producers and consumers of rice, not only in the Asia Pacific region but across the globe. The Asia Pacific market for rice seeds is consolidated with two players occupying the largest share, followed by other players. Since rice cultivation in other regions of the world is comparatively low, the growth of the Asia Pacific market is projected to remain steady during the forecast period.

This report includes a study of the development strategies, along with the product portfolios of leading companies. It also includes the profiles of leading companies such as Bayer (Germany), DowDuPont (US), Syngenta (Switzerland), Advanta Seeds (UPL) (India), and Nuziveedu Seeds (India), Mahyco (India), BASF (Germany), Kaveri Seeds (India), SL Agritech (Philippines), Rasi seeds (India), Rallis (India), JK Seeds (India), Hefei Fengle (China), LongPing (China), Guard Agri (Pakistan), and National Seeds Corporation (India).

Target Audience:
  • Biotechnological companies
  • Genetic solution providers
  • Plant & livestock breeders
  • Public and private research institutions, agencies, and laboratories
  • Commercial seed manufacturers (including both GM and non-GM seed manufacturers)
  • Concerned government authorities and seed and plant breeding associations

Latest Regulatory Trends Impacting the Feed Acidifiers Market

The feed acidifiers market is estimated to grow from USD 2.7 billion in 2018 to USD 3.5 billion by 2023, at a CAGR of 5.1% during the forecast period. The major factors driving the feed acidifiers market include the rising consumption of livestock by-products, high threat of diseases in livestock, growing government aids or funds promoting the wellness of the feed industry, and ban of antibiotics in the European Union (EU). The feed acidifiers market is experiencing strong growth due to initiatives being taken for improving animal health globally.

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Opportunity: Encapsulation techniques being used for feed acidifiers

Feed acidifiers have positive effects on livestock health but are often difficult to properly process in feed. Acidifiers tend to lose their efficacy and efficiency, owing to their vulnerability to high temperatures, dusty environment, significant odors, and other volatile properties. As a result, manufacturers are now coming up with newer technologies that help improve feed efficiency by successfully locking in feed acidifiers along with their relevant efficacies and properties. Encapsulation acts as a novel technology for feed products, especially for acidifiers that allow them to improve their release and enteric action and have a longer shelf-life by protecting them against environmental changes, by keeping the liquid, gaseous, or solid acidifier substance packed in a tiny millimetric capsule. These acidifiers are encapsulated in such a manner that the digestive tract obtains small quantities of various acids in a progressive manner. As a result, the amount of acidifiers released into the stomach remains low while the amount reaching the intestinal tract is higher, thereby improving operating efficiency. Along with this protection against extreme environmental factors, encapsulation also maintains the key properties of acidifiers, such as the enhancement of palatability, stability in ration, improved digestion, and better livestock performance.

The Propionic Segment Is Projected To Hold the Largest Share in the Feed Acidifiers Market

As consumers become more sensitive to food safety, rearers are focusing on investing in feed additives that enhance the quality of meat and prevent diseases in livestock. Rearers prefer propionic acid as feed additives as they are a rich source of nutrients and are generally recognized as safe (GRAS) substances by the FDA. Due to their increasing preference in the livestock industry, the propionic segment is projected to account for the largest share in the feed acidifiers market during the forecast period.

Dry Feed Acidifiers To Outpace the Sales of Liquid Feed Acidifiers in the Market Throughout 2023

To maintain consistency in the application and enhance the nutrient quotient of crops, the dry form of feed acidifiers is utilized extensively. Demand for dry feed acidifiers is preferred as they are convenient to store, transport, and use. Also, the dry form of feed acidifiers can be used efficiently due to their free-flowing structure. Owing to these factors, dry feed acidifiers are projected to outpace the sales of the liquid form during the forecast period.

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The Feed Acidifiers Market To Record the Fastest Growth in South America During the Forecast Period

As governments in the South American region focus on investing in the livestock sector, rearers in various countries of this region are allocating their budget to utilize feed acidifiers. Rearers are mainly focusing on improving the meat quality by utilizing feed acidifiers and offer GRAS-certified produce in the market. The demand for meat and poultry products is also projected to increase in parallel to the population growth and disposable income of consumers in this region. Due to these factors, the market in this region is expected to record the highest growth during the forecast period.

Leading players in the feed acidifiers market are adopting strategies such as product launches, acquisitions, expansions, and collaborations & divestments. Key players identified in this market include Yara International ASA (Norway), Kemira OYJ (Finland), BASF SE (Germany), Biomin Holding GmbH (Austria), and Kemin Industries Inc., (US).

Critical questions the report answers:
  • Where will all these developments take the industry in the long term?
  • What are the upcoming trends for the feed acidifiers market?
  • Which segment provides the most opportunity for growth?
  • Who are the leading vendors operating in this market?
  • What are the opportunities for new market entrants?

Sustainable Growth Opportunities in the Feed Yeast Market

The feed yeast market is estimated to account for USD 1.7 billion in 2018 and is projected to reach USD 2.1 billion by 2023, at a CAGR of 5.27% during the forecast period. The market is primarily driven by the increasing awareness on health concerns related to the use of antibiotics in feed and preference for yeast-based feed products due to its high nutritional value. In addition, with the ban on the use of antibiotics in feed in most of the regions has led to high demand for feed yeast products.
On the basis of genus, the Saccharomyces Spp. segment is projected to be the fastest-growing segment during the forecast period.

Saccharomyces cerevisiae has been the most widely adopted yeast for various applications, including feed. Majority of the key players such as Associated British Foods plc. (UK), Cargill (US), and Lesaffre (France) have been providing feed yeast with Saccharomyces formulation. According to the FAO, besides Saccharomyces spp., Candida spp. (a part of which was formerly known as Torula) has been gaining traction as a probiotic yeast in feed application in North America. Of the various probiotic strains registered with the FAO in 2017 for animal nutrition, only Saccharomyces and Candida are approved for probiotic application in the feed industry.

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The increasing awareness of health benefits associated with probiotic yeast has widened the scope of growth for the feed yeast market.

The use of probiotic yeast in ruminant feed resulted in improved health and higher milk production. Similarly, in pigs, yeast triggers an immune response to reduce the entry of pathogens in the body and also reduces the occurrence of post-weaning diarrhea. With the increasing use of probiotics for animal nutrition, growth promotion, and gut health development, the probiotic yeast segment is projected to record the fastest growth, on the basis of type, during the forecast period.

With the introduction of stringent regulations, Europe is estimated to dominate the feed yeast market in 2018.

The feed yeast market in Europe is driven by the introduction of stringent regulations pertaining to the use of antibiotics in feed. Increasing awareness about the benefits of feed yeast is projected to contribute to the market growth. The high demand for quality and nutrient-rich feed in the European countries has led to the high demand for feed yeast among farmers. Moreover, the European legislators are also concerned about food and animal safety and thus have implemented many safety laws for the same. With high concerns related to animal health, the EU government has put a ban on the use of antibiotic growth promoters in feed due to its negative impact on animal health as well as on the health of human consumers. For the replacement of those antibiotics,

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This report includes a study of the development strategies of leading companies. The scope of this report includes a detailed study of feed yeast manufacturers such as Associated British Foods PLC. (UK), Archer Daniels Midland Company (US), Alltech Inc. (US), Cargill (US), Lesaffre (France), Angel Yeast Co. Ltd. (China), and Lallemand Inc. (Canada).

Key questions addressed by the report:
  • How would the feed yeast market be dependent on the distilleries and livestock industry, and which livestock would adopt maximum usage of feed yeast?
  • Which region will account for the highest share in the feed yeast market?
  • Which type of feed yeast holds high potential for growth in each key country?
  • What are the trends and factors responsible for influencing the adoption rate of feed yeast in key emerging countries? What is the level of support offered by the government across countries towards the manufacturers to adopt these natural growth promoters in feed?
  • Which are the key players in the market and how intense is the competition?

Upcoming Growth Trends in the Pheromones Market

The report "Pheromones Market in Agriculture by Crop Type (Field Crops, Fruits & Nuts, Vegetable Crops), Function (Mating Disruption, Mass Trapping, Detection & Monitoring), Mode of Application (Traps, Dispensers, Sprays), Type, and Region - Global Forecast to 2025", The global pheromones market size is estimated to be valued at USD 2.4 billion in 2019 and is expected to reach a value of USD 5.7 billion by 2025, growing at a CAGR of 15.3% during the forecast period. Factors such as the impact of climate change on pest proliferation, strong demand for high-value crops, advancements in integrated pest management solutions, and supportive regulations for semiochemicals are driving the market growth for pheromones.

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By type, sex pheromones are projected to be the fastest-growing segment in the pheromones market during the forecast period.

Sex pheromones aid in reducing the population of insect pests in fruits & nuts, field crops, and vegetable crops. These pheromones can be used in capturing both male and female insects due to which it is a more viable option than aggregation or host-marking pheromones.

By crop type, fruits & nuts are projected to dominate the pheromones market during the forecast period.

Fruits & nuts segment is accounted to hold the largest market share due to the growing demand for high-value crops across the globe. The application of pheromones would aid in reducing the presence of pesticide residue on crops, thereby improving the export scenario for the growers.

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North America is projected to grow at the highest CAGR during the forecast period

The increasing awareness about insect pheromones among IPM practitioners, particularly early adopters in fruit, cotton, and orchard farming such as grapes and pome & stone fruits, is a key factor that is projected to drive the growth of the market. The increasing adoption of pheromones in fruits such as apples, pears, grapes, and peaches in the US and Mexico is due to the need for control codling moth, grape moth, and oriental fruit moth. Through the IPM programs of the US EPA (Environmental Protection Agency) and the USDA, these practices have gained importance in vegetable and field crops, such as sweet corn and cotton, respectively.

This report includes a study on the marketing and development strategies, along with a study on the product portfolios of the leading companies operating in the pheromones market. It consists of the profiles of leading companies such as BASF (Germany), Suterra LLC (US), Russell IPM (US) , Shin-Etsu Chemical Co., Ltd (Japan), Koppert Biological Systems (Netherlands), Isagro Group (Italy), Biobest Group NV (Belgium), ISCA Technologies (US), Trécé Inc. (US), Bedoukian Research, Inc (US), Pherobank B.V (Netherlands), Certis Europe BV (Netherlands), Bioline Agrisciences Ltd (UK), Bio Controle (Brazil), ATGC Biotech Pvt Ltd (India), Sumi Agro France (France), SEDQ Healthy Crops S.L. (Spain), Laboratorios Agrochem, S.L. (Spain), Novagrica (Greece), and International Pheromone Systems (UK).

Recent Developments:
  • In June 2019, Koppert Biological Systems acquired Natural Enemies (US), which is a leader in the cannabis industry for chemical-free pest management. This acquisition would help the growers to gain access to Koppert’s high-quality products as well as make efficient use of the company’s knowledge in horticulture.
  • In September 2019, PI Industries (India) acquired Isagro’s India-based subsidiary, Isagro Asia. This acquisition helped in enhancing the PI Industries’ access to the manufacturing capabilities of Isagro Asia, which enabled it to expand its customer base. This acquisition would also reduce Isagro Group’s financial debt.
  • In December 2018, Biobest Group NV acquired BKS A.S. (Turkey) for strengthening its position in the global market for sticky traps, rolls, and pheromones
  • ISCA Technologies acquired the assets of Scotts Canada, Ltd. (Canada), which is a subsidiary of The Scotts Miracle-Gro Company. This acquisition allowed the company to gain access to the industrial business portfolio of pest management products developed by Scotts Canada

Friday, June 19, 2020

COVID-19 Impact on Digital Agriculture Market: Growth Opportunities and Recent Developments

The report "COVID-19 Impact on Digital Agriculture Market by Smart Farming Systems (Livestock Monitoring, Yield Monitoring, Crop Scouting, Field Mapping, Real-Time Safety Testing, and Climate Smart), and Region - Global Forecast to 2021", Post COVID-19, the global digital agriculture market size is estimated to grow from USD 5.6 billion in 2020 and is projected to reach USD 6.2 billion by 2021, recording a CAGR of 9.9%.



“Precision farming is the most attractive end-user industry in the digital agriculture market.”

The precision farming market is likely to increase in the long term after the COVID-19 outbreak, as precision farming makes it possible to monitor the state of the crops while not being physically present through the usage of automation, minimizing the need to contact other people, which is crucial during these times. This farming is an approach where inputs are utilized in precise amounts to get increased average yields, compared to traditional cultivation techniques. However, in the short term, COVID-19 would affect the market and the growth of the market would be relatively slower in the first and second quarters of the year 2020 due to economic slowdown and inflation.

These practices save time and costs: reduce fertilizer and chemical application costs, reduce pollution through less use of chemicals. Also, they help in monitoring the soil and plant physiochemical conditions: by placing sensors to measure parameters such as electrical conductivity, nitrates, temperature, evapotranspiration, radiation, and leaf and soil moisture, so that the optimal conditions required for plant growth can be achieved. These factors help to obtain a greater output with limited labor force during this pandemic situation where there is a shortage of labor and thus would help in a regular supply of food, thereby ensuring food security.

“Farm labor management remains the worst affected market during COVID-19.”

With the COVID-19 outbreak, farm labor management remains worst affected in the digital agriculture industry. The pandemic has a significant negative impact on the livelihoods of millions of workers engaged in export-oriented, labor-intensive agricultural production in developing countries. The pandemic may also have a serious impact on processing due to labor shortages and the temporary cessation of production. For example, according to International Labour Organization (ILO) 2020, Europe’s agricultural sector is facing dramatic labor shortages due to border closures that prevent hundreds of thousands of seasonal workers from reaching farms that rely on their labor during the harvest period. The impact on the sector is expected to be long term. Many major European agricultural producers, including France, Germany, Italy, Spain, and Poland, are particularly vulnerable. According to Coldiretti, the Italian organization representing farmers, over a quarter of the food produced in the country relies on approximately 370,000 regular seasonal migrant workers.


“Asia Pacific to be the fastest-growing market in digital agriculture market during the forecast period”

The market for digital agriculture, by region, has been segmented into Asia Pacific, Europe, the US, and RoW. The Asia Pacific segment accounted for the fastest-growing market in 2021, by value, in the digital agriculture market. Asia Pacific comprises the most populated countries such as China and India, with increasing demand for agricultural products. These countries are also the most two of the most affected countries during COVID-19. The government policies supporting the digitization of farm processes and the need for efficient usage of natural resources, and decreasing availability of migrant labor are expected to increase the adoption of digital agriculture techniques.

Some of the major players in the market are DTN (US), Farmers Edge (Canada), Taranis (Israel), Eurofins (Luxembourg), and AgriWebb (Australia). DTN specializes in subscription-based services for the analysis and delivery of real-time weather, agricultural, energy, and commodity market information. The company mainly operates through four business segments, namely, agriculture, energy, weather, and financial analytics. The company offers different smart farming systems through the agriculture segment. Its agriculture segment provides an analysis of commodity markets; hyper-local weather and disease insights to guide planting, growing and harvesting operations to farmers and agribusinesses; and a real-time pulse on the industry so they are aware of the trends and how they may affect their operations.

Agricultural Pump Market: Growth Opportunities and Recent Developments

The report "Agricultural Pump Market by Type (Rotodynamic Pumps, Positive Displacement Pumps), Power Source (Electricity-grid Connection, Diesel/Petrol, Solar), HP, End-Use (Irrigation, Livestock Watering), and Region – Global Forecast to 2025", size is estimated to be valued at USD 4.2 billion in 2020. It is projected to reach a value of USD 6.1 billion by 2025, growing at a CAGR of 7.6% during the forecast period. Factors such as increasing land being brought under irrigation, rising adoption of modern agricultural practices in developing countries, government support in the adoption of new agricultural equipment and technology, increased rate of mechanization, and the advent of big data in agricultural farms are some of the factors that are driving the growth of the market. However, the operation of pumps in fragmented landholdings and high maintenance costs are some of the factors hindering the growth of this market. 

The market for agricultural pumps in the range of 4-15 hp is projected to account for the largest share during the forecast period

Based on hp, the market has been classified into 0.5 -3, 4-15, 16-30, 31-40, and > 40. The demand for pumps in the range of 4-15 hp is the highest due to their growing adoption in small and medium-sized landholdings. They are used to withdraw water from sources, such as reservoirs and lakes.
The availability of subsidy for solar pumps driving the growth of the market

Solar pumps are being provided at subsidized rates to the farmers across countries in China, India, and the Middle East. Due to this, the market for solar pumps would be growing at the fastest rate during the forecast period.


The rising demand from the irrigation sector to drive the agriculture pumps market

By end-use, the market is segmented into irrigation and livestock watering. The agricultural sector makes use of pumps, majorly for application in irrigation. With the growing area being brought under irrigation, the market for pumps for use in irrigation is growing. With the meat consumption growth across the regions, the need for agriculture pumps in the livestock watering sector is also growing.

Asia Pacific is projected to hold the largest market share during the forecast period

Asia Pacific is the largest share of the global agricultural pumps market due to the presence of some of the major agricultural crop producers, such as China, India, and South Korea, which have large population sizes that demand various varieties of crop products to meet their consumption requirements. This has led to an increase in the land being brought under cultivation, which leads to the growing demand for agricultural pumps.

This report includes a study on the marketing and development strategies, along with a study on the product portfolios of the leading companies operating in the agricultural pumps market. It consists of the profiles of the leading companies such as Xylem Inc. (US), Grundfos (Denmark), Kirloskar Brothers Limited (India), KSB SE (Germany), Valmont Industries (US), Jain Irrigation Systems (India), Franklin Electric (US), WILO (Germany), Shakti Pumps Ltd (India), and Shimge Pump Industry Group Co., Ltd (China). 


Recent Developments:
  • In January 2020, Franklin Electric acquired Valley Farms Supply, Inc. (Lansing, Michigan) for USD 9.0 million. Valley Farms is a professional groundwater distributor operating three locations in the State of Michigan and one in the State of Indiana. Valley Farms has approximately USD 28.0 million of consolidated annual sales.
  • In November 2019, WILO USA LLC, a subsidiary of WILO SE, through its newly-established subsidiary, American-Marsh Pumps LLC, acquired the assets of US manufacturer J-Line Pump Co. d/b/a American-Marsh Pumps. The acquisition of American-Marsh Pumps strengthens its footprint in the US and expands the product portfolio for its customers in the Water Management, Industry, and Building Services segments.

Tuesday, June 16, 2020

Fruit & Vegetable Processing Enzymes Market: Growth Opportunities and Recent Developments

The global fruit & vegetable processing enzymes market has grown steadily in the last few years. The market size is projected to reach USD 41.39 Billion by 2022, at a CAGR of around 6.7% from 2016 to 2022. The high specificity of enzymes in biochemical reactions is the major driving factor of this market.

The global market based on sources has been segmented into bacteria and fungi. This is because bacteria is largely used to increase the shelf-life of fruits & vegetables for a prolonged time. Moreover, bacteria contributes to the easy genetic transformation for enzyme, which has led to the dominance of bacteria compared to other microorganisms in the fruit & vegetable processing enzymes market.

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The global market, based on type, has been segmented into amylase, pectinase, protease, and cellulase. The amylase segment accounted for the largest share of the fruit & vegetable processing enzymes market in 2015. Amylases are mainly used in industries, such as food & beverages due to its cost effectiveness, and less time-consuming methods, and therefore the demand is high. Microorganisms are considered as the best source of these enzymes. Alpha-amylase, beta-amylase, and gluco-amylase are the major types of amylases. Out of the three types, á-amylase and gluco-amylase are used in a wider range of products in the food & beverage industry.

In the form segment, the market has been segmented on the basis of liquid and powder. The liquid form accounted for the largest share in 2015. The liquid enzyme is used directly in its liquid form or sprayed and absorbed onto a solid carrier. The liquid formulation of enzyme is supplied as a liquid solution, which is sprayed on the pellets. The growth in this segment is attributed to three major components, such as enzymatic, physical, and microbial stabilities are considered by manufacturers during the production stage which has resulted in the increased demand.

Significant growth for fruit & vegetable processing enzymes is observed in the Asia-Pacific region

The Asia-Pacific region is expected to surpass Europe as the second-largest consumer of fruit & vegetable processing enzymes. This is due to the rising demand from India and China, which has contributed to the industrial growth for food & beverages. More than two-thirds of the fruit & vegetable processing enzymes market in the Asia-Pacific region is import-dominated. Therefore, enzyme manufacturers have investment opportunities in new product developments across the Asia-Pacific region.

This report includes a study of marketing and development strategies, along with the product portfolio of leading companies. It includes the profiles of leading companies such as E. I. du Pont de Nemours and Company (U.S.), Associated British Foods Plc (U.K.), Koninklijke DSM N.V. (The Netherlands), Novozymes A/S (Denmark), and Group Soufflet (France).


Target Audience:
  • Suppliers
  • R&D institutes
  • Technology providers
  • Enzymes manufacturers/suppliers
  • Intermediary suppliers
  • Wholesalers
  • Dealers

Cheese Powder Market to Showcase Continued Growth in the Coming Years

The report "Cheese Powder Market by Type (Cheddar, Mozzarella, Parmesan, American, and Blue), Application (Bakery & Confectionery, Sweet & Savory Snacks, Sauces, Dressings, Dips & Condiments, and Ready Meals), and Region – Global Forecast to 2022", The cheese powder market is projected to grow at a CAGR of 6.82% from 2016 to 2022, to reach USD 604.1 Million by 2022.

Increasing demand for convenience food products is driving the market

The increasing demand for convenience foods is one of the major drivers for the cheese powder market. The major industrial users of cheese powders include producers of snacks, soups, sauces, frozen products, and ready-to-eat meals. Snacks is the major application of cheese powder due to its easy handling and longer shelf life. Its usage in dry snacks has been largely contributing to the growth of the market.

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Rising awareness regarding the ill-health effects of cheese

The rising consumer awareness about the ill-health effects of cheese poses a great challenge to the growth of the global cheese powder market. Obesity, high cholesterol levels, and heart diseases are the major conditions associated with the consumption of processed cheese. Furthermore, studies suggest that the consumption of cheddar cheese may pose an increased risk of breast cancer by increasing the production of galactose from lactose.

The cheddar cheese segment is projected to dominate the market during the forecast period

The demand for cheddar cheese powder is mainly driven by its application as a flavorant in various convenience food products such as snacks, bakery products, confectioneries, ready meals, sauces, dressings, dips, and condiments. The demand for cheese powder is driven by increase in the fast food industry and the innovations in product offerings by cheese powder manufacturers.

Increased consumption of cheese powder in ready meals, owing to busy lifestyles and changing dietary habits

The market for application of cheese powder is led by ready meals, in terms of growth rate. The demand for ready meals is projected to increase due to the busy lifestyles and changing dietary habits of the consumers associated with it. Furthermore, cheese powder has a longer shelf life which makes it a preferred option for the packaged food manufacturers.


Asia Pacific is projected to be the fastest-growing region in the cheese powder market, in terms of value.

Asia-Pacific is projected to be the fastest-growing region in the global cheese powder market due to rapidly growing fast-food industry and changing dietary preferences of people in countries like China, India, and Australia that has led to an increased demand for cheese powder in the region. Furthermore, key players in this market are focusing to establish their position in these developing nations.

This report includes a study of marketing and development strategies, along with the product portfolios of leading companies. It includes the profiles of leading companies such as Lactosan A/S (Denmark), Land O’Lakes, Inc. (U.S.), Kerry Group Plc (Ireland), and Kraft Foods Group, Inc. (U.S.).

Upcoming Growth Trends in the Milk Protein Market

The milk protein market is projected to grow at a CAGR of 6.5%, in terms of value, from 2017 to reach a projected value of USD 13.38 Billion by 2022. The multifunctional nature of milk protein, ease of incorporation in a wide range of applications, increase in demand for high protein food, and increase in consumption of premium products are the factors driving the global market. Increase in awareness with regard to the importance of high nutritional food and its rising applications among the global population, fuels the demand for milk protein.

Whey protein concentrates projected to be the largest segment

Whey protein concentrates segment is estimated to be the largest market share in the milk protein market in 2017, due to their wide range of applications in the food & beverage industry. The multifunctionality of whey protein concentrates, finds use in a broad spectrum of applications such as confectionery, bakery, infant nutrition, sports nutrition, and desserts.

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Sports nutrition: The most widely preferred milk protein application

The sports nutrition segment accounted for the largest share in the milk protein market, in terms of value, in 2016. Multifunctionality of milk protein increases its adoption in end-use applications, increased consumption of premium products, increase in demand for healthy food, growth in demand for high protein products, and increase in investments for research & development to develop new products for the market are the key drivers of the milk protein market. The milk protein market is considered to be one of the fastest-growing segments of the dairy ingredients market due to the growing trend toward reducing the fat content and calorie content, thereby increasing the protein content in food products. With the increase in awareness about health & nutrition products among the global population, wide applications of milk protein and positive investigations for health benefits create a platform for newer applications of protein, which drives the increase in demand and market growth for protein-based food products.

Europe estimated to be the most lucrative market for milk protein

In 2017, the Europe region is estimated to hold a significant share in the global milk protein market whereas Asia-Pacific is projected to grow at the highest CAGR during the forecast period. The major drivers for this significant share of the European region are increase in consumer expectations for innovation and convenience. Development of milk protein for making low fat food products is one of the latest trends in the food & beverage industry of countries such as Germany and France. Positive investigations for health benefits create a platform for newer applications of milk protein and increase in consumer awareness regarding value-added products. The Asia-Pacific market is driven by the growing demand for processed food products in developing countries such as India, China, Australia, and New Zealand.

This report includes a study of marketing and development strategies, along with the product portfolios of leading companies. It includes the profiles of leading companies such as Groupe Lactalis (France), Fonterra Co-Operative Group (New Zealand), FrieslandCampina (Netherlands), Arla Foods (Denmark), and Saputo Incorporated (Canada).

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Target Audience:
  • Milk protein importers and exporters
  • Dairy manufacturers and processors
  • Secondary sources, which include the following:
  • The Food and Agriculture Organization (FAO) and the International Dairy Food Association(IDFA)
  • The European Food Safety Authority (EFSA) and the Food and Drug Administration (FDA)
  • Food safety agencies
  • End applications, which include the following:
  • Bakery products, confectionery products, and convenience foods
  • Dairy products

Direct-fed Microbials Market Projected to Garner Significant Revenues by 2022

The direct-fed microbials market is projected to grow at a CAGR of 6.96% to reach USD 1,399.6 Million by 2022. The market is driven by factors such as increase in awareness about feed quality and safety, rising demand for manufactured animal feed, growth in demand for animal protein, changes in farming practices and technology, and replacing antibiotic growth promoters (AGPs) with direct-fed microbials. The continuous rise in the population has also resulted in an increase in the demand for food and the necessity for direct-fed microbials, to increase meat and milk production in a sustainable manner.

The consumption of direct-fed microbials is increasing significantly with various government regulations being adopted to improve animal health. The ban on the use of antibiotics as growth promoters in the European Union has created massive demand for direct-fed microbials. On the basis of type, the lactic acid bacteria segment is expected to be the fastest-growing, as these direct-fed microbials are highly effective. 


On the basis of livestock type, the direct-fed microbials (DFM) market has been segmented into swine, poultry, ruminants, aquatic animals, and others, which include equine and pets. The poultry segment is projected to be the fastest-growing, because direct-fed microbials provide poultry birds with protein and this increases their growth rate. With the high demand for poultry meat across the world due to their high nutrient value, the demand for direct-fed microbials is also expected to increase. 

Direct-fed microbials are available in dry and liquid forms. The dry form has a longer shelf life compared to the liquid form, which varies according to the type of direct-fed microbials used in animal feed. Dry microbials have more advantages and are used in various animal feed additive products. Liquid microbials are preferred by farmers as they are easily mixable and do not affect the texture of the feed. 

In 2015, North America accounted for the largest share in the direct-fed microbials (DFM) market, followed by Europe, and the Asian-Pacific region. France and Germany constituted the largest country-level markets in the European region in 2015. Increase in awareness about the benefits of direct-fed microbials, among livestock producers and a rise in population is leading to the growth of the market in this region. The direct-fed microbials market in the Asia-Pacific region is projected to grow with investments from several multinational manufacturers. The market is also projected to grow due to the increase in advanced agricultural technologies and export of key products in animal feed. Extensive R&D initiatives are also being undertaken to explore new varieties of direct-fed microbials to be used in animal feed. 


Stringent international quality standards and government regulations for direct-fed microbial products act as a restraint for the market. The key players identified in this market include Archer Daniels Midland Company (U.S.), E. I. du Pont de Nemours and Company (U.S.), Koninklijke DSM N. V. (Netherlands), Novozymes (Denmark), Chr. Hansen A/S (Denmark), Kemin Industries (U.S.), BIOMIN Holding GmbH (Austria), Lallemand Inc. (Canada), Novus International, Inc. (U.S.), and Bio-vet (U.S.) also attained strong position in the global direct-fed microbials (DFM) market. 

Most key participants have been exploring new markets through new product launches, expansions, and investments across the globe. Since 2011, the direct-fed microbials (DFM) market has witnessed an increase in demand, especially in countries such as the U.S., Germany, France, Brazil, India, and China. 

Target Audience:
  • Direct-fed microbial manufacturers
  • Feed manufacturers
  • Animal pharmaceutical companies
  • Direct-fed microbial raw material suppliers
  • Direct-fed microbial product exporters & importers
  • Educational institutions
  • Regulatory authorities
  • Consulting firms

Monday, June 15, 2020

Nitrogenous Fertilizers Market to Showcase Continued Growth in the Coming Years

The report Nitrogenous Fertilizers Market by Type (Urea, Ammonium Nitrate, Ammonium Sulfate, and Calcium Ammonium Nitrate), Form (Liquid and Dry), Mode of Application (Soil, Foliar, and Fertigation), Crop Type, and Region – Global Forecast to 2022″, The nitrogenous fertilizers market is projected to reach a value of USD 127.00 Billion by 2022, at a CAGR of 2.33% from 2016. The market is driven by factors such as need to increase productivity and level yield and fertilizer intensity gaps across regions, and rise in awareness regarding soil profile and nutritional balance backed by state support.

The objectives of the report are as follows:
  • To define, segment, measure, and project the nitrogenous fertilizers market with respect to fertilizer type, crop type, mode of application, form, and key regions
  • To identify, analyze, and comment on crucial factors influencing the overall market (drivers, restraints, opportunities, and industry-specific challenges)
  • To profile the key players to comprehensively analyze their core competencies and market strategies and provide an overall competitive landscape in the market
  • Analyzing the demand-side factors based on the impact of macro and microeconomic factors on the market and shifts in the demand patterns across different subsegments and regions
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The ammonium nitrate segment is projected to be the fastest-growing from 2016 to 2022

The ammonium nitrate segment is projected to grow at the highest CAGR from 2016 to 2022.Ammonium nitrate is the most effective means of increasing crop yield and has major impact in the productivity of the crop. The increase in awareness with regard to ammonium nitrate in the soil is driving the demand for this segment.
The fruits & vegetables segment is projected to grow at a significant rate during the forecast period

Fruits & vegetables are highly sensitive to the deficiencies of nutrients in the soil. These crops are of high value. The increased demand for fruits & vegetables and their sensitivity toward nutrients is driving the fruits & vegetables segment.
The South American region is projected to grow at a significant rate from 2016 to 2022

The South American region is projected to grow at the highest CAGR during the forecast period, owing to the factors such as growth in population, rise in disposable incomes, progressive urbanization, and increase in demand for nutritional food products that in turn drive the demand for agricultural products. Growth is majorly witnessed in China, India, and Japan owing to the increase in the purchasing power of the population.

This report includes a study of marketing and development strategies, along with the product portfolios of leading companies, such as Yara International ASA (Norway), Agrium Inc. (Canada), Coromandel International Limited (India), Potash Corp. of Saskatchewan Inc. (Canada), and Koch Industries Inc. (U.S.).

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Target Audience:
  • Supply-side stakeholders: fertilizer producers, suppliers, distributors, importers, and exporters
  • Demand-side stakeholders: Large contract-scale farming companies, farmers and researchers
  • Regulatory-side stakeholders: Concerned government authorities and other regulatory bodies
  • Other related associations, research organizations and industry bodies: Food and Agriculture Organization (FAO), International Fertilizer Industry Association (IFA), International Fertilizer Society (IFS) and Organization for Economic Co-operation and Development (OECD)

Latest Regulatory Trends Impacting the Meat Speciation Testing Market

The report Meat Speciation Testing Market by Species (Bos Taurus, Sus Scrofa, Gallus Gallus, Equus Caballus, Ovis Aries), Technology (PCR, ELISA, Molecular Diagnostic), Form (Raw, Cooked, Processed), and Region – Global Forecast to 2022″, The meat speciation testing market is projected to reach USD 2,220.6 Million by 2022, at a CAGR of 8.20% from 2016. The market is driven by increase in number of adulteration and food fraud cases, religious beliefs, compliance with labeling laws, and stringent regulations and consumer demand for certified products.

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The global increase in malpractices and the number of fraud and adulteration incidents for meat & meat products have resulted in the enhanced growth of this market. Thus, given the widespread cases of adulteration and food fraud, along with growing consumer concern for safety & quality, and with increasing stringency of regulations and their effective monitoring of the supply chain, the market for speciation testing is projected to grow at a significant rate in the upcoming years.

The meat speciation testing market, based on species, has been segmented into cow (Bos taurus), swine (Sus scrofa), chicken (Gallus gallus), horse (Equus caballus), sheep (Ovis aries), and other species such as turkey, goat, and rabbit. The chicken (Gallus gallus) segment is projected to grow at the highest CAGR among all species from 2016 to 2022. However, with the increasing prices of chicken, several meat manufacturers and processors are engaged in fraudulent practices and are involved in adulteration and fraudulent substitution of chicken with pork and other contaminating species. Several cases of chicken meat adulteration have been detected around the world, which is fueling market growth for the chicken (Gallus gallus) segment.

The global market, based on technology, has been segmented into PCR, ELISA, and other technologies (such as LC-MS/MS). The PCR segment is projected to be the largest and fastest-growing by 2022. Besides the market drivers, significant growth in adoption of this technology for meat speciation testing can be attributed to drawbacks of the ELISA (enzyme-linked immunosorbent assay) technology, wherein DNA analysis is conducted by the technology for accurate determination of meat species in products even at 0.1% levels of detection.


The meat speciation testing market in the Asia-Pacific region is driven by various rules and regulations implemented by different countries in the region. Food security standards are getting stringent year-on-year to ensure safer supply of food to individuals in local and foreign countries.

This report includes a study of marketing and development strategies, along with the service portfolios of leading companies. It includes the profiles of leading companies such as VWR International LLC (U.S.), Eurofins Scientific SE (Luxemburg), ALS Limited (Australia), Neogen Corporation (U.S.), and LGC Science Group Ltd. (U.K.). Other players that are active in the industry are Genetic ID NA, Inc. (U.S.), International Laboratory Services Ltd. (U.K.), AB Sciex LLC (U.S.), Geneius Laboratories Ltd. (U.K.), and Scientific Analysis Laboratories (U.K.).

Target Audience:

The stakeholders for the report are as follows:
  • Meat traders
  • Meat processors
  • Meat speciation testing service providers
  • Meat speciation testing laboratories
  • Research & development (R&D) institutions
  • Government organizations, research organizations, and consulting firms
  • Manufacturers, importers & exporters, traders, distributors, and suppliers of meat speciation testing kits, and other related consumables

Phosphine Fumigation Market to Showcase Continued Growth in the Coming Years

The global phosphine fumigation market has grown exponentially in the last few years. The market size is projected to reach USD 684.19 Million by 2022, at a CAGR of around 5.46% from 2017. Factors such as increase in awareness about advanced modes of application of fumigation technology, increasing insect population due to climatic changes, and phasing out of methyl bromide fumigants are expected to drive the market growth. There is high growth potential in developing markets such as Brazil and India, which provides new development opportunities for market players.

The phosphine fumigation market, on the basis of type, has been segmented into aluminum phosphide, magnesium phosphide, calcium phosphide, and others. The aluminum phosphide segment is projected to grow at the highest CAGR during the forecast period. It is used as an alternative for methyl bromide fumigant and is comparatively less costly than methyl bromide. The demand for aluminum phosphide is projected to increase owing to the rapidly growing agrochemical industry. Furthermore, the increased agriculture production has led to increased warehousing facilities, which has fueled the demand and usage of aluminum phosphide to protect the stored agriculture produce.

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The phosphine fumigation market, based on application, has been segmented into stored processed food, raw agricultural commodities, warehouse, and others. The warehouse segment accounted for the largest share of the market in 2016. Warehouses are generally used to store food grains or processed food which is highly susceptible to insect infestations and this is one of the main reasons for the usage of phosphine fumigants which has led to warehouse segments being one of the fastest growing segment in the phosphine fumigation industry. The warehouse segment in the phosphine fumigation market is projected to grow at the highest CAGR from 2017 to 2022.

The market has been segmented on the basis of form. The solid segment is projected to grow at the highest CAGR from 2017 to 2022. Solid fumigation is carried out by sprinkling tablets, powders, or pellets of measured quantities of fumigants. Solid fumigants are easy to use, safer than gaseous fumigants, and are less harmful to the environment.

The Europe is one of the key region for the phosphine fumigation market. The technological advancements in storage and farming, as well as increase in the production of cereals and grains drives the growth of European phosphine fumigation market. Countries in this region are focusing on sustainable agriculture to meet the demand for high-quality crops.

This report includes a study of marketing and development strategies, along with the product portfolios of leading companies. These leading companies include Cytec Solvay Group (U.S.), United Phosphorus Ltd. (U.S.), Nufarm Limited (Australia), and Degesch America, Inc. (U.S).


Target Audience:
  • Government and research organizations
  • Associations and industrial bodies
  • Traders, distributors, and retailers
  • Agriculture & farming industry
  • Phosphine manufacturers and suppliers
  • Regulatory institutions
  • Food safety agencies
  • Pesticide traders/suppliers

Medicated Feed Additives Market: Growth Opportunities and Recent Developments

The report "Medicated Feed Additives Market by Type (Antioxidants, Antibiotics, Probiotics & Prebiotics, Enzymes, Amino Acids), Livestock (Ruminants, Poultry, Swine, Aquaculture), Mixture Type, Category, and Region - Global Forecast to 2022", The global medicated feed additives market is projected to grow at a CAGR of 5.41% from 2016 and reach USD 15.32 Billion by 2022. The market is driven by factors such as the growing consumption of meat and dairy products, shift of the livestock industry from an unorganized sector to an organized one and growing concerns about the health of livestock and industrialization of animal processed products. Moreover, the growing global population drives the meat consumption growth over the forecast period in developing countries thereby driving the growth of the medicated feed additives market. As a result, many multinational players have entered into the production of various products of medicated feed additives that protects the health of the animal and provides nutritional ingredients.


On the basis of livestock, the poultry segment is estimated to dominate the medicated feed additives market in 2016. On a global level, the poultry production has been increasing with the rise in consumption of poultry products; it has become important for meat producers to focus more on the quality of additives fed to these birds. This boosts the medicated feed additives market to provide complete nutritional feed for poultry birds.

On the basis of mixture type, the supplements segment accounted for the largest market share in 2015. Supplements include trace elements and micro feeds such as protein supplements, which are included in animal diet to overcome deficiencies.. They are a concentrated source of nutrients and therefore have higher nutritive value than fibrous fodder, making them the most preferred mixture type for medicated food additives.

The Asia Pacific region accounted for the major market share for medicated feed additives between 2016 and 2022. Asia Pacific records the maximum consumption of medicated feed additives due to the increase in population and rise in disposable income. Key players focus on research & developments to develop products conforming to European regulations for medicated feed additives, since these regulations are considered to be benchmarks in terms of certain feed additives such as antibiotics.


This report includes a study of marketing and development strategies, along with the product portfolio of leading companies. These companies include Archer Daniels Midland Company (U.S.), Cargill (U.S.), CHS Inc. (U.S.), Zoetis Inc. (U.S.), and Purina Animal Nutrition (Land O’ Lakes) (U.S.); these are well-established and financially stable players that have been operating in the industry for several years. Other players include Adisseo France SAS (France), Alltech Inc. (Ridley) (U.S.), Zagro (Singapore), Hipro Animal Nutrition (Turkey), and Biostadt India Ltd. (India).

Targeted Audience:
  • Supply side: Medicated feed ingredients manufacturers, formulators, traders, distributors, and suppliers
  • Demand sideAnimal feed manufacturers, food processing industries, feed producers, large animal husbandry companies, large-scale ranches & poultry farms, and researchers
  • Other related associations, research organizations, and industry bodies: the Food and Agriculture Organization (FAO), the International Feed Industry Federation (IFIF), Agriculture and Agri-Food Canada.

Thursday, June 11, 2020

Herbicides Market Projected to Garner Significant Revenues by 2022

The report “Herbicides Market by Type (Glyphosate, 2, 4-D, Diquat), Crop Type (Cereals & Grains, Oilseeds & Pulses, Fruits & Vegetables), Mode of Action (Non-selective, Selective), and Region – Global Forecast to 2022″, The global herbicides market is estimated at USD 27.21 Billion in 2016 and is projected to reach USD 39.15 Billion by 2022, at a CAGR of 6.25% during the forecast period. The market is driven by factors such as adoption of better farming practices and rise in production of cereals & grains, especially in the Asia-Pacific region.

Objectives of the report:
  • To define, segment, and measure the herbicides market in both quantitative and qualitative terms
  • To provide an analysis of opportunities in the market for stakeholders through the identification of high-growth segments
  • To strategically analyze the micromarkets with respect to individual growth trends, future prospects, and contribution to the total market
  • To understand the industry trends of the herbicides market along with a value chain and supply chain analysis
  • To provide a strategic profiling of key players in the herbicides market and a comprehensive analysis of their core competencies
  • To analyze the strategies of key players and developments, such as new product launches & product approvals, mergers & acquisitions and strategic alliances, agreements and collaborations, and investments & expansions

Herbicides are one of the major crop protection chemicals used for weed control. The herbicides market is segmented on the basis of herbicides type, mode of action, crop type, and region. On the basis of type, the herbicides market was dominated by the glyphosate segment and was followed by diquat and 2,4-D segments in 2015. With increasing use of glyphosate-based products in various forms, such as gel and powder across countries, glyphosate is projected to remain a leading segment. Diquat herbicide accounted for the second largest market share in 2015. Diquat is considered as a substitute for paraquat as both are non-selective contact herbicides and have almost similar chemical properties. Hence, the usage of diquat has increased, particularly in China and other developing economies, after declaring paraquat a restricted use pesticide (RUP) by environmental protection agencies in more than 30 countries.

The herbicides market, based on mode of action, is segmented into non-selective and selective. The non-selective herbicide segment has the largest market share in 2015. As non-selective herbicide is formulated for both, broadleaf and grass weeds, it finds application in most of the vegetation types and is a preferred alternative to selective herbicides. Additionally, with the introduction of GM crops that have herbicide tolerance, the demand for non-selective herbicides is projected to increase during the forecast period

The South American region dominated the herbicides market in 2015. This is due to the emergence of South American countries as agricultural powerhouses, growing above the global growth average. Growth in this region is significantly contributed to by the growth in Brazil and Argentina. Economic growth in South America has been supported by democratization and economic reforms. Availability of arable land and expansion of farmlands, especially in Brazil and Argentina, are driving the growth in this market.


Additionally, the regulatory framework in South America is less stringent as compared to North America and Europe. The Pesticide Action Network (South America) handles regulatory control in the region. T Herbicide products can be registered with minimum resistance from other regulatory agencies in the South American region.

This report includes a study of development strategies, along with the product portfolios of the leading companies in the herbicides market. The key companies profiled are BASF SE (Germany), The Dow Chemical Company (U.S.), E.I. du Pont de Nemours & Company (U.S.), Monsanto Company (U.S.), and Syngenta AG (Switzerland), FMC Corporation (U.S.), Platform Specialty Products Corporation (U.S.), Nufarm Ltd. (Australia), Nissan Chemical Industries Ltd. (Japan), and Drexel Chemical Co. (U.S.).

Upcoming Growth Trends in the Glufosinate Market

The glufosinate market is estimated to be valued at USD 1.37 Billion in 2016, and is projected to grow at a CAGR of 9.25% from 2016 to 2022. Glufosinate are widely accepted in agricultural and non-agricultural applications and play a vital role in weed controlling. Its usage is growing in recent years because it is considered as a suitable substitute for glyphosate and paraquat. The proportion of glyphosate-resistant weeds has been growing over the past few years because of its extensive usage. Farmers consider glufosinate as a better alternative in the non-selective herbicides market to protect and maintain crop yield. Furthermore, the USFDA considers glufosinate as a safer option compared to other herbicides available in the U.S. market such as paraquat. Hence, glufosinate should be viewed as a business opportunity in the next five years.

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On the basis of crop type, the global market is segmented into genetically modified crops and conventional crops. The genetically modified crops dominated the market owing to its major use in the production of various products and wider availability. Genetic modified techniques are widely used to make crops herbicide-resistant.

The global glufosinate market, on the basis of application, is segmented into agricultural and non-agricultural applications. The demand for glufosinate is expected to increase in the next few years due to the growing yield of agricultural crops such as corn, soybean, beans, canola, sugar beets, sugar cane, and sweet potato that are genetically modified to tolerate glufosinate. The grains & cereals segment accounted for the largest market share in 2015.

The forms of glufosinate considered for the study are liquid and dry. Liquid formulation of glufosinate is widely used as it has low temperature stability as compared to dry formulations, which has a long process of usage.

In 2015, the North American region accounted for the largest share of the global glufosinate market in terms of value and volume. The glufosinate market in North America is also projected to grow at a significant CAGR during the forecast period. This region comprises developed economies such as U.S. and Canada, where the U.S. is a key producer of various agricultural applications. There is growing awareness observed in the U.S. with regard to glufosinate products. Glufosinate is registered for use in crops such as almonds, apples, bananas, berries, canola, corn, cotton, grapes, potatoes, rice, soybean, and tree nuts in the U.S. which has resulted in the growth of the market in this region.

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This report includes a study of marketing and development strategies, along with the product portfolios of leading companies. It includes the profiles of leading companies such as Bayer AG (Germany), The Dow Chemical Company (U.S.), E. I. du Pont de Nemours and Company (U.S.), Syngenta AG (Switzerland), and UPL (India).

Target Audience:
  • Pesticide manufacturers
  • Pesticide importers and exporters
  • Pesticide traders, distributors, and suppliers
  • Consumers (including farmers)
  • Government and research organizations
  • Legislative and regulatory bodies
  • Associations and industry bodies

Latest Regulatory Trends Impacting the Microbiological Testing of Water Market

The global microbiological testing of water market has grown exponentially in the last few years. The market size is projected to reach USD 1.59 Billion by 2022, growing at a CAGR of around 7.0% from 2017 to 2022. Emerging countries such as India, China, Japan, Brazil, and Argentina are the primary targets of the industry. Factors such as increase in microbial contamination in water reservoirs due to increased urban waste, stringent regulatory environment, the emergence of new technologies, and upgradation of equipment are the major driving factors for this market. Moreover, advanced technologies and rapid test methods helped to drive the microbiological testing of water industry.

The microbiological testing of water market, based on pathogen type, is segmented into Legionella, Coliform, Salmonella, Clostridium, Vibrio, and others which include other bacteria, protozoa, and viruses. Number of tests for Salmonella dominated the market with the largest share in 2016 due to increasing Salmonella outbreaks in the European and North American regions. This is followed by Coliform tests, which acts as an indicator bacteria for other bacterial analysis and plays a critical role in microbial water testing.

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The global market, based on type, is segmented into instruments and test kits & reagents. The instruments segment accounted for largest share of the microbiological testing of water market in 2016. The test kits & reagents segment is projected to grow at the highest CAGR from 2017 to 2022. Rapid testing methods ensure the analysis of a larger sample size, thereby reducing the time required for sample testing which will lead to the growth of test kits over the next five years.

The global market, based on industry, is segmented into pharmaceutical, clinical, food, energy, chemicals & material, and environmental. The pharmaceutical segment dominated the market with the largest share in 2016. Whereas, the food testing segment is projected to grow at the highest CAGR due increase in food safety awareness among consumers and growth in labeling mandates in various regions. Based on water type, the market is segmented into drinking & bottled water and industrial water. The industrial water segment dominated the market with the largest market share in 2016, and it is projected to grow at the highest CAGR due to increase in industrial applications and growth in regulatory compliance.

The decrease in availability of drinkable water in this region has led to a significant increase in the demand for water processing. The region is emerging as a huge market for microbiological testing of water due to rise in awareness of microbial water contaminants and their impact on health. This market is fueled by the economic development in countries such as China and India. The rise in incidences of waterborne illnesses, increase in industrialization, and growth in awareness for safe water are the key factors that drive the microbiological testing of water market growth in the Asia-Pacific region.


This report includes a study of marketing and development strategies, along with the product portfolios of leading companies. It includes the profiles of leading companies such Bio-Rad Laboratories, Inc. (U.S.), Thermo Fisher Scientific, Inc. (U.S.), Shimadzu Corporation(Japan), Sigma-Aldrich Corporation(U.S.), and 3M Company (U.S.).

Target Audience:
  • R&D institutes
  • Technology providers
  • Microbial water testing solution manufacturers/suppliers
  • Intermediary suppliers
  • Wholesalers
  • Consumers
  • End users
  • Retailers