Tuesday, November 3, 2020

Growth Strategies Adopted by Major Players in the Protein Ingredients Market

 The global protein ingredients market size is estimated to be valued at USD 52.5 billion in 2020 and projected to reach USD 70.7 billion by 2025, at a CAGR of 6.1% during the forecast period. This is attributed to the increase in demand for protein functionalities, awareness about healthy diet & nutritional food, new technological development in the protein ingredients industry, growth in demand for superior personal care and healthcare products, and increase in consumption of animal by-products.


Market Dynamics:

DRIVER: Increasing demand for proteins as nutritional and functional ingredients

Protein ingredients sourced from both animals and plants are well-known for their emulsification, gelation/viscosity, water-binding/hydration, foaming, aeration properties; other attributes of protein ingredients include thickening ability, stabilizing ability, and solubility. These functionalities, along with nutritional aspects of proteins, are a major advantage to end-user industries, and are, thus, one of the major market drivers. Another advantage associated with protein sources used for specific functional properties is that they are often less price-sensitive than those that are used only for their nutritional properties. This often benefits the end-user industries with cost advantages. In the end-user industries such as cosmetic & personal care, protein ingredients are primarily used for their conditioning and moisturizing properties in the hair and skin care industries. In major applications such as food & beverages, the use of protein ingredients continues to grow with the increasing demand for improved functionalities. The ability of protein ingredient manufacturers to design and develop specific isolates, concentrates, and other forms of protein ingredients for dairy products, beverages, dietary supplements, infant formula, bakery products, confectionery, and other food products is likely to drive the growth of the protein ingredients market during the forecast period.

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CHALLENGE: Demand-based price fluctuations in cropping pattern

Even though the prices of soy proteins are comparatively lower than most of the proteins, the supply can prove to be a significant factor in price escalation. The raw material for soy protein ingredients is soy meal, which is also highly demanded by the feed industry. Unless there is no drop in the cultivation area under soybeans, the supply is expected to remain unfazed for both feed and protein manufacturers.

Sometimes, crop growers, to avail better crop value, change their crop patterns, which can marginalize the flow of supply, and thereby, lead to an increased demand for protein manufacturing and price escalation. In 2013, increased diversion to biofuel and vegetable oil consumption led to more corn and canola production than soybean in North America. However, soybean cultivation has been maintaining better positive year-by-year growth in this region. So, the crops cultivated by growers are subject to change, based on the crop demand and price value. A wide-scale change in cropping patterns can be expected with the decline in price levels for a crop after a certain point of price saturation. Around 2020, this can play an important role in seeking a cost-effective supply channel to maintain operational efficiency, as Latin America is expected to near its optimum land resource utilization for soybean by that time.

The pharmaceutical segment is projected to be the fastest-growing segment during the forecast period

The pharmaceutical segment is projected to be the fastest-growing, by application, during the forecast period. This is attributed to the increase in the aging population and their need for improved metabolism and health products as proteins are essential amino acids that help the human body boost its immunity and help build and repair tissues. They are the building blocks for bones, muscles, cartilage, skin, and blood. Thus, protein form an important component in the pharmaceutical and healthcare industries.

Europe is projected to be the largest and fastest-growing market during the forecast period

The European market accounted for the largest share in the market. This dominance is attributed to high consumption in this region. The consumption in Europe is more than twice the global average consumption. The high-protein trend in food & beverages and personal care & cosmetics is gaining a foothold in Germany, as protein claims on food and drink launches continue their growth path. The increasing prevalence of health-related problems along with high importance being laid on the quality, taste, and freshness of foods is modifying food demand, owing to which, the market for protein ingredients is projected to witness growth.

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This report includes a study of the marketing and development strategies used, along with the product portfolios of leading companies. It consists of the profiles of leading manufacturers such Cargill (US), ADM (US), DuPont (US), Kerry Group (Ireland), Omega Protein Corporation (US), Friesland (Netherlands), Fonterra (New Zealand), Arla Foods (Denmark), AMCO (US), Roquette (France), Gelita AG (Germany), Kewpie Corporation (Japan), AGRANA (Austria), AMCO Proteins (US), Hilmar Ingredients (US), Axiom Foods (US), and Burcon Nutrascience (Canada).

Recent Developments:

  • In May 2020, Cargill and Procter & Gamble collaborated to introduce nature-powdered innovation, fueling the future for more powerful products.
  • In October 2019, Cargill announced plans to invest $USD 225 million at a facility in Sydney, Ohio, to better serve area farmers and meet the growing demand for protein and refined oils.

Drip Irrigation Market to Witness Unprecedented Growth in Coming Years

The global drip irrigation market is projected to grow from USD 5.5 billion in 2020 to USD 9.3 billion by 2025, at a CAGR of 10.8%. The rise in the popularity of drip irrigation solutions can be attributed to government initiatives, water conservation activities, enhancement of production, and decrease in production cost. Markets such as China and India are among the key markets targeted by drip irrigation manufacturers and distributors due to the large agriculture sector driven by regional demand and exports that are adopting drip irrigation services in the region.



Market Dynamics:

Driver: Government programs and subsidies driving acceptance of drip irrigation systems

Developing countries such as India and China are among the major countries adopting drip irrigation systems, and the key driver is the support from government agencies and public-private partnerships through prominent industry participants. Government programs such as India’s Pradhan Mantri Krishi Sinchayee Yojana (PMKSY) seeks to extend the coverage of micro-irrigation in the country through subsidies on kits and systems to improve acceptance among farmers. State-sponsored projects are another factor that continues to drive the growth of drip irrigation systems in developing countries.

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Challenge: Soil salinity hazards and bio clogging in drip irrigation systems

Drip irrigation systems are often limited by the presence of high saline content in water, which poses a threat to the crops being grown. The excess of salt content is one of the major concerns with water used for irrigation. A high salt concentration present in the water and soil would negatively affect the crop yields, degrade the land, and pollute groundwater. The use of drip irrigation systems causes no foliar accumulation of salts; however, the salt accumulates near the periphery of the wetted area. This salt accumulation is a cause for concern when the emitter placement does not coincide with the location of the plant row, particularly for crops that are sensitive to soil salinity.

Increasing concerns over water withdrawal and government initiatives are the key factor driving the growth in the drip irrigation market during the forecast period

Drip irrigation helps minimize water loss due to evaporation by distributing water through a network of valves, pipes, tubing, and emitters. Drip irrigation methods are known to offer a significant advantage in efficiency against other conventional irrigation methods, including sprinkler and flooding. The adoption of micro irrigation technology has helped achieve higher cropping and irrigation intensity, which has made a significant impact on resource saving, cultivation cost, crop yield, and farm productivity. This technology has received considerable attention from policymakers and government for its perceived ability to contribute significantly toward agricultural productivity and economic growth.

Asia Pacific is projected to account for the largest market size during the forecast period

The Asia Pacific drip irrigation market is estimated to be the largest between 2020 and 2025 and is projected to grow at the highest CAGR. Asia Pacific was the largest consumer of drip irrigation in 2020. The region is marking a dramatic shift from the installation of basic irrigation facilities to the adoption of precision irrigation systems through technological upgrading. The focus of agriculture has shifted from traditional crops to more commercial crops. Due to these changes, irrigation facilities are expected to modernize their irrigation management and preferably their infrastructure. Drip irrigation has become an essential aspect as commercial crops are sensitive to the amount of water required and the time taken for its delivery. 

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Key Market Players:

The key drip irrigation manufacturers in this market include Jain Irrigation Systems Ltd. (India), Lindsay Corporation (US), The Toro Company (US), Netafim Limited (Israel), Rain Bird Corporation (US), Chinadrip Irrigation Equipment Co. Ltd. (China), Elgo Irrigation Ltd. (Israel), Shanghai Huawei Water Saving Irrigation Corp. (China), Antelco Pty Ltd. (Australia), EPC Industries (India), Microjet Irrigation (South Africa), KSNM Drip (India), Sistema Azud (Italy), Metzer Group (Israel), Grupo Chamartin Chamsa (Italy), and Dripworks Inc. (US). These players are undertaking a strategy involving new product launches, acquisitions, and collaborations & agreements to improve their market position and extend their competitive advantage.

Recent Developments:

  • In June 2020, Lindsay Corporation announced the acquisition of Net Irrigate, LLC (US), an agriculture Internet of Things technology company that provides remote monitoring solutions for irrigation customers. The acquisition would help the company to enhance its irrigation technology offering.
  • In May 2020, The Toro Company launched clog-resistant drip tape, Toro Aqua-Traxx Azul drip tape. The drip tape offers a filter inlet design and optimized flow passages that pass through debris to maximize clog resistance and product performance.

Feed Yeast Market Projected to Garner Significant Revenues by 2025

The report "Feed Yeast Market by Type (Yeast Derivatives, Probiotic Yeast, Brewer’s Yeast, and Specialty Yeast), Livestock (Ruminants, Swine, Poultry, Aquatic Animals, Pets and Equine), Genus , and Region - Global Forecast to 2025" size is projected to reach USD 2.3 billion by 2025, which was estimated at USD 1.8 billion in 2020; it is expected to grow at a CAGR of 5.1% from 2020. The market is driven by factors such as ban on the use of antibiotics in feed as a growth promoter and increasing use of yeast as a nutritional supplement for livestock. Also, rising concern regarding animal health and feed quality has been driving the growth of this market.


Report Objectives:

  • Determining and projecting the size of the market with respect to type, livestock, genus, and region over a five-year period from 2020 to 2025
  • Identifying attractive opportunities in the market by determining the largest and fastest-growing segments across regions
  • Analyzing the demand-side factors on the basis of the following:
  • Impact of macro- and microeconomic factors on the market
  • Shifts in demand patterns across different subsegments and regions

Market Dynamics

Driver: Increasing nutritional benefits from yeast-based feed products

Ample quantity of yeast is present in the environment. Some yeasts are isolated from natural products such as honey, fruits, soil, water, flowers, leaves, and stems. Feed ingredients such as grains, silage, and hay also have yeasts present in them. Most of the yeast species have no impact on animals and humans, while some have negative or positive effects. It has been observed that yeasts such as Saccharomyces cerevisiae, Kluyveromyces marxianus, and Candida utilis have a positive impact on animal health; they provide nutrition to animals and thus are used as feed additives. Besides application in animal feed, there are many commercial applications of different yeast genera in various industries such as brewing, bakery, food and flavoring, pharmaceutical, and bioethanol fuel production.

Challenge: Commercialization of duplicate and low-quality products

Lack of transparency in patent protection laws and regulatory compliance in various countries have led to the duplication of products. Low-quality products are also introduced in the market by regional or local manufacturers to reap the benefits of the growing demand for feed yeast. Duplicate and low-quality products can create health issues in the livestock and are a big concern for the producers. There are many small players in the developing markets of Asia Pacific that offer yeast-based feed ingredients without any brand name, and somehow increase their profits by selling unauthorized duplicate products. These local manufacturers attract the feed producers as well by offering lower prices for their low-quality feed yeast ingredients.

The Saccharomyces spp. segment is estimated to dominate the market during the forecast period.

Saccharomyces Spp. such as Saccharomyces cerevisiae and Saccharomyces boulardii are majorly used for yeast production and is used as one of the most important ingredients in feed. With the increasing demand for natural growth promoters for animals, the preference for Saccharomyces Spp. has increased as it is considered to be one of the best sources for nutritional yeast. The Saccharomyces Spp. segment accounted for the highest share in the feed yeast market in 2019 and witnessed high demand for use in feed yeast production.

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Asia Pacific is projected to be the fastest and largest-growing region in the feed yeast market.

As per the FAO figures of 2019, the consumption rate of meat products in East Asia had witnessed rapid growth. The consumption rate reached 50 kg per person in 2015 from nearly 9 kg per capita in the 1960s. However, the ban on the use of antibiotics as a growth promoter in the livestock sector across the European and North American countries has indirectly impacted the Asia Pacific countries. This has encouraged key companies of feed additives to develop natural growth promoters and health supplements. Since the ban, the livestock producers had identified innovative ways to promote animal production through products with similar benefits by replacing antibiotic growth promoters with microbial-based feed additives, which possess antibiotic properties. Many key players such as Lallemand Inc. (Canada) and Angel Yeast (China) are focusing on tapping the Asia Pacific market by setting up their feed additive manufacturing units.

Key Market Players:

Many domestic and global players provide feed yeast to improve animal health and performance. Major manufacturers have their presence in the European and Asian countries. The key companies in the global market are Associated British Foods PLC. (UK), Archer Daniels Midland (US), Alltech Inc. (US), Cargill, Incorporated (US), Angel Yeast Co. Ltd. (China), Chr. Hansen (Denmark), and Lesaffre (France), Various strategies, such as expansions, mergers & acquisitions, and new product launches, were adopted by the key companies to remain competitive in the market.

Monday, November 2, 2020

Nitrogenous Fertilizers Market to Showcase Continued Growth in the Coming Years

The report Nitrogenous Fertilizers Market by Type (Urea, Ammonium Nitrate, Ammonium Sulfate, and Calcium Ammonium Nitrate), Form (Liquid and Dry), Mode of Application (Soil, Foliar, and Fertigation), Crop Type, and Region – Global Forecast to 2022″, The nitrogenous fertilizers market is projected to reach a value of USD 127.00 Billion by 2022, at a CAGR of 2.33% from 2016. The market is driven by factors such as need to increase productivity and level yield and fertilizer intensity gaps across regions, and rise in awareness regarding soil profile and nutritional balance backed by state support.

The objectives of the report are as follows:
  • To define, segment, measure, and project the nitrogenous fertilizers market with respect to fertilizer type, crop type, mode of application, form, and key regions
  • To identify, analyze, and comment on crucial factors influencing the overall market (drivers, restraints, opportunities, and industry-specific challenges)
  • To profile the key players to comprehensively analyze their core competencies and market strategies and provide an overall competitive landscape in the market
  • Analyzing the demand-side factors based on the impact of macro and microeconomic factors on the market and shifts in the demand patterns across different subsegments and regions
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The ammonium nitrate segment is projected to be the fastest-growing from 2016 to 2022

The ammonium nitrate segment is projected to grow at the highest CAGR from 2016 to 2022.Ammonium nitrate is the most effective means of increasing crop yield and has major impact in the productivity of the crop. The increase in awareness with regard to ammonium nitrate in the soil is driving the demand for this segment.

The fruits & vegetables segment is projected to grow at a significant rate during the forecast period

Fruits & vegetables are highly sensitive to the deficiencies of nutrients in the soil. These crops are of high value. The increased demand for fruits & vegetables and their sensitivity toward nutrients is driving the fruits & vegetables segment.

The South American region is projected to grow at a significant rate from 2016 to 2022

The South American region is projected to grow at the highest CAGR during the forecast period, owing to the factors such as growth in population, rise in disposable incomes, progressive urbanization, and increase in demand for nutritional food products that in turn drive the demand for agricultural products. Growth is majorly witnessed in China, India, and Japan owing to the increase in the purchasing power of the population.

This report includes a study of marketing and development strategies, along with the product portfolios of leading companies, such as Yara International ASA (Norway), Agrium Inc. (Canada), Coromandel International Limited (India), Potash Corp. of Saskatchewan Inc. (Canada), and Koch Industries Inc. (U.S.).

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Target Audience:
  • Supply-side stakeholders: fertilizer producers, suppliers, distributors, importers, and exporters
  • Demand-side stakeholders: Large contract-scale farming companies, farmers and researchers
  • Regulatory-side stakeholders: Concerned government authorities and other regulatory bodies
  • Other related associations, research organizations and industry bodies: Food and Agriculture Organization (FAO), International Fertilizer Industry Association (IFA), International Fertilizer Society (IFS) and Organization for Economic Co-operation and Development (OECD)

Latest Regulatory Trends Impacting the Meat Speciation Testing Market

 The report Meat Speciation Testing Market by Species (Bos Taurus, Sus Scrofa, Gallus Gallus, Equus Caballus, Ovis Aries), Technology (PCR, ELISA, Molecular Diagnostic), Form (Raw, Cooked, Processed), and Region – Global Forecast to 2022″, The meat speciation testing market is projected to reach USD 2,220.6 Million by 2022, at a CAGR of 8.20% from 2016. The market is driven by increase in number of adulteration and food fraud cases, religious beliefs, compliance with labeling laws, and stringent regulations and consumer demand for certified products.

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The global increase in malpractices and the number of fraud and adulteration incidents for meat & meat products have resulted in the enhanced growth of this market. Thus, given the widespread cases of adulteration and food fraud, along with growing consumer concern for safety & quality, and with increasing stringency of regulations and their effective monitoring of the supply chain, the market for speciation testing is projected to grow at a significant rate in the upcoming years.

The meat speciation testing market, based on species, has been segmented into cow (Bos taurus), swine (Sus scrofa), chicken (Gallus gallus), horse (Equus caballus), sheep (Ovis aries), and other species such as turkey, goat, and rabbit. The chicken (Gallus gallus) segment is projected to grow at the highest CAGR among all species from 2016 to 2022. However, with the increasing prices of chicken, several meat manufacturers and processors are engaged in fraudulent practices and are involved in adulteration and fraudulent substitution of chicken with pork and other contaminating species. Several cases of chicken meat adulteration have been detected around the world, which is fueling market growth for the chicken (Gallus gallus) segment.

The global market, based on technology, has been segmented into PCR, ELISA, and other technologies (such as LC-MS/MS). The PCR segment is projected to be the largest and fastest-growing by 2022. Besides the market drivers, significant growth in adoption of this technology for meat speciation testing can be attributed to drawbacks of the ELISA (enzyme-linked immunosorbent assay) technology, wherein DNA analysis is conducted by the technology for accurate determination of meat species in products even at 0.1% levels of detection.


The meat speciation testing market in the Asia-Pacific region is driven by various rules and regulations implemented by different countries in the region. Food security standards are getting stringent year-on-year to ensure safer supply of food to individuals in local and foreign countries.

This report includes a study of marketing and development strategies, along with the service portfolios of leading companies. It includes the profiles of leading companies such as VWR International LLC (U.S.), Eurofins Scientific SE (Luxemburg), ALS Limited (Australia), Neogen Corporation (U.S.), and LGC Science Group Ltd. (U.K.). Other players that are active in the industry are Genetic ID NA, Inc. (U.S.), International Laboratory Services Ltd. (U.K.), AB Sciex LLC (U.S.), Geneius Laboratories Ltd. (U.K.), and Scientific Analysis Laboratories (U.K.).

Target Audience:

The stakeholders for the report are as follows:
  • Meat traders
  • Meat processors
  • Meat speciation testing service providers
  • Meat speciation testing laboratories
  • Research & development (R&D) institutions
  • Government organizations, research organizations, and consulting firms
  • Manufacturers, importers & exporters, traders, distributors, and suppliers of meat speciation testing kits, and other related consumables

Phosphine Fumigation Market to Showcase Continued Growth in the Coming Years

 The global phosphine fumigation market has grown exponentially in the last few years. The market size is projected to reach USD 684.19 Million by 2022, at a CAGR of around 5.46% from 2017. Factors such as increase in awareness about advanced modes of application of fumigation technology, increasing insect population due to climatic changes, and phasing out of methyl bromide fumigants are expected to drive the market growth. There is high growth potential in developing markets such as Brazil and India, which provides new development opportunities for market players.

The phosphine fumigation market, on the basis of type, has been segmented into aluminum phosphide, magnesium phosphide, calcium phosphide, and others. The aluminum phosphide segment is projected to grow at the highest CAGR during the forecast period. It is used as an alternative for methyl bromide fumigant and is comparatively less costly than methyl bromide. The demand for aluminum phosphide is projected to increase owing to the rapidly growing agrochemical industry. Furthermore, the increased agriculture production has led to increased warehousing facilities, which has fueled the demand and usage of aluminum phosphide to protect the stored agriculture produce.

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The phosphine fumigation market, based on application, has been segmented into stored processed food, raw agricultural commodities, warehouse, and others. The warehouse segment accounted for the largest share of the market in 2016. Warehouses are generally used to store food grains or processed food which is highly susceptible to insect infestations and this is one of the main reasons for the usage of phosphine fumigants which has led to warehouse segments being one of the fastest growing segment in the phosphine fumigation industry. The warehouse segment in the phosphine fumigation market is projected to grow at the highest CAGR from 2017 to 2022.

The market has been segmented on the basis of form. The solid segment is projected to grow at the highest CAGR from 2017 to 2022. Solid fumigation is carried out by sprinkling tablets, powders, or pellets of measured quantities of fumigants. Solid fumigants are easy to use, safer than gaseous fumigants, and are less harmful to the environment.

The Europe is one of the key region for the phosphine fumigation market. The technological advancements in storage and farming, as well as increase in the production of cereals and grains drives the growth of European phosphine fumigation market. Countries in this region are focusing on sustainable agriculture to meet the demand for high-quality crops.

This report includes a study of marketing and development strategies, along with the product portfolios of leading companies. These leading companies include Cytec Solvay Group (U.S.), United Phosphorus Ltd. (U.S.), Nufarm Limited (Australia), and Degesch America, Inc. (U.S).


Target Audience:
  • Government and research organizations
  • Associations and industrial bodies
  • Traders, distributors, and retailers
  • Agriculture & farming industry
  • Phosphine manufacturers and suppliers
  • Regulatory institutions
  • Food safety agencies
  • Pesticide traders/suppliers

Medicated Feed Additives Market: Growth Opportunities and Recent Developments

 The report "Medicated Feed Additives Market by Type (Antioxidants, Antibiotics, Probiotics & Prebiotics, Enzymes, Amino Acids), Livestock (Ruminants, Poultry, Swine, Aquaculture), Mixture Type, Category, and Region - Global Forecast to 2022", The global medicated feed additives market is projected to grow at a CAGR of 5.41% from 2016 and reach USD 15.32 Billion by 2022. The market is driven by factors such as the growing consumption of meat and dairy products, shift of the livestock industry from an unorganized sector to an organized one and growing concerns about the health of livestock and industrialization of animal processed products. Moreover, the growing global population drives the meat consumption growth over the forecast period in developing countries thereby driving the growth of the medicated feed additives market. As a result, many multinational players have entered into the production of various products of medicated feed additives that protects the health of the animal and provides nutritional ingredients.


On the basis of livestock, the poultry segment is estimated to dominate the medicated feed additives market in 2016. On a global level, the poultry production has been increasing with the rise in consumption of poultry products; it has become important for meat producers to focus more on the quality of additives fed to these birds. This boosts the medicated feed additives market to provide complete nutritional feed for poultry birds.

On the basis of mixture type, the supplements segment accounted for the largest market share in 2015. Supplements include trace elements and micro feeds such as protein supplements, which are included in animal diet to overcome deficiencies.. They are a concentrated source of nutrients and therefore have higher nutritive value than fibrous fodder, making them the most preferred mixture type for medicated food additives.

The Asia Pacific region accounted for the major market share for medicated feed additives between 2016 and 2022. Asia Pacific records the maximum consumption of medicated feed additives due to the increase in population and rise in disposable income. Key players focus on research & developments to develop products conforming to European regulations for medicated feed additives, since these regulations are considered to be benchmarks in terms of certain feed additives such as antibiotics.


This report includes a study of marketing and development strategies, along with the product portfolio of leading companies. These companies include Archer Daniels Midland Company (U.S.), Cargill (U.S.), CHS Inc. (U.S.), Zoetis Inc. (U.S.), and Purina Animal Nutrition (Land O’ Lakes) (U.S.); these are well-established and financially stable players that have been operating in the industry for several years. Other players include Adisseo France SAS (France), Alltech Inc. (Ridley) (U.S.), Zagro (Singapore), Hipro Animal Nutrition (Turkey), and Biostadt India Ltd. (India).

Targeted Audience:
  • Supply side: Medicated feed ingredients manufacturers, formulators, traders, distributors, and suppliers
  • Demand sideAnimal feed manufacturers, food processing industries, feed producers, large animal husbandry companies, large-scale ranches & poultry farms, and researchers
  • Other related associations, research organizations, and industry bodies: the Food and Agriculture Organization (FAO), the International Feed Industry Federation (IFIF), Agriculture and Agri-Food Canada.