Specialty Fertilizers Market: Growth Opportunities and Recent Developments

The report "Specialty Fertilizers Market by Type (UAN, CAN, MAP, Potassium Sulfate, and Potassium Nitrate), Application Method (Soil, Foliar, and Fertigation), Form (Dry and Liquid), Crop Type, Technology, and Region – Global Forecast to 2025", The global specialty fertilizers market is estimated to be valued at USD 37.6 billion in 2020 and is projected to reach a value of USD 51.3 billion by 2025, growing at a CAGR of 6.4% during the forecast period. Factors such as the rise in demand for high-efficiency fertilizers and an increase in crop varieties are projected to drive the growth of the specialty fertilizers market.

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The urea-ammonium nitrate (UAN) segment is projected to be the largest segment in the specialty fertilizers market during the forecast period.

UAN is considered to be an excellent irrigation fertilizer for cereal production and irrigated plant cultivation. It is basically used before plowing the field, which helps in enhancing its degradation. Solutions of urea ammonium nitrate (UAN) are widely used as a source of nitrogen for plant nutrition. In combination with plant protective agents, it is mixed in the irrigation water for irrigated plant cultivation. Fluid fertilizers are blended together to meet the specific needs of a crop.

The fertigation segment is estimated to account for the largest market share, in terms of value, in 2020.

Fertigation is used in the fields of row crops, horticultural crops, fruit crops, vegetable crops, and ornamental & flowering crops. The fertigation method allows the homogenous application of liquid specialty fertilizers in an adequate amount to the wetted zone in the root development, where most of the active roots are concentrated, which helps in enhancing the efficiency of specialty fertilizers. This technique allows specialty fertilizers to be distributed evenly in irrigation. The application of specialty fertilizers through fertigation increases its efficiency by 10%–15%, as compared to conventional fertilization.

The coated & encapsulated segment is projected to witness the fastest growth, in terms of value, in the specialty fertilizers market, on the basis of technology, from 2016 to 2025.

Coated & encapsulated specialty fertilizers are conventional soluble fertilizer materials with increasingly available nutrients, which after granulation, prilling, or crystallization, are given a protective (water-insoluble) coating to control the water penetration, thereby affecting the rate of dissolution and the nutrient release. To further reduce the total fertilizer costs, coated & encapsulated fertilizers are increasingly used with the blend of conventional fertilizers in different ratios. These fertilizers offer greater flexibility in determining the nutrient release pattern.

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South America is projected to grow at the highest CAGR during the forecast period.

The market for specialty fertilizers in the South America region is projected to grow at the highest CAGR from 2020 to 2025. According to FAOSTAT, Brazil is the largest producer of agricultural products due to the availability of abundant land and rural labor force, followed by Argentina. The growth in South America is majorly attributed to the increase in the adoption of agrochemicals and advancements in farming techniques in Brazil and Argentina with distribution channels established by global agrochemical players. Due to these factors, the market in the South America region is projected to record the highest growth from 2020 to 2025.

This report includes a study on the marketing and development strategies, along with a study on the product portfolios of the leading companies operating in the liquid fertilizers market. It includes the profiles of leading companies, such as Nutrien, Ltd.(Canada), Yara International ASA (Norway), Israel Chemical Ltd. (Israel), K+S Aktiengesellschaft (Germany), Sociedad Química Y Minera De Chile (SQM) (Chile), The Mosaic Company (US), EuroChem Group (Switzerland), CF Industries Holdings, Inc. (US), OCP Group (Morocco), OCI Nitrogen (Netherlands), Wilbur-Ellis (US), Kugler (US), Haifa Group (Israel), COMPO Expert GmbH (Germany), AgroLiquid (US), Plant Food Company, Inc. (US), Coromandel International Ltd (India), and Deepak Fertilizers & Petrochemicals Corporation Ltd. (India), Nufarm (Australia), and Brandt (US).

Drip Irrigation Market to Witness Unprecedented Growth in Coming Years

The global drip irrigation market is projected to grow from USD 5.5 billion in 2020 to USD 9.3 billion by 2025, at a CAGR of 10.8%. The rise in the popularity of drip irrigation solutions can be attributed to government initiatives, water conservation activities, enhancement of production, and a decrease in production cost. Markets such as China and India are among the key markets targeted by drip irrigation manufacturers and distributors due to the large agriculture sector driven by regional demand and exports that are adopting drip irrigation services in the region.

Driver: Government programs and subsidies driving acceptance of drip irrigation systems

Developing countries such as India and China are among the major countries adopting drip irrigation systems, and the key driver is the support from government agencies and public-private partnerships through prominent industry participants. Government programs such as India’s Pradhan Mantri Krishi Sinchayee Yojana (PMKSY) seeks to extend the coverage of micro-irrigation in the country through subsidies on kits and systems to improve acceptance among farmers. State-sponsored projects are another factor that continues to drive the growth of drip irrigation systems in developing countries.

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Challenge: Soil salinity hazards and bio clogging in drip irrigation systems

Drip irrigation systems are often limited by the presence of high saline content in water, which poses a threat to the crops being grown. The excess of salt content is one of the major concerns with water used for irrigation. A high salt concentration present in the water and soil would negatively affect the crop yields, degrade the land, and pollute groundwater. The use of drip irrigation systems causes no foliar accumulation of salts; however, the salt accumulates near the periphery of the wetted area. This salt accumulation is a cause for concern when the emitter placement does not coincide with the location of the plant row, particularly for crops that are sensitive to soil salinity.

Increasing concerns over water withdrawal and government initiatives are the key factor driving the growth in the drip irrigation market during the forecast period

Drip irrigation helps minimize water loss due to evaporation by distributing water through a network of valves, pipes, tubing, and emitters. Drip irrigation methods are known to offer a significant advantage in efficiency against other conventional irrigation methods, including sprinkler and flooding. The adoption of micro irrigation technology has helped achieve higher cropping and irrigation intensity, which has made a significant impact on resource saving, cultivation cost, crop yield, and farm productivity. This technology has received considerable attention from policymakers and government for its perceived ability to contribute significantly toward agricultural productivity and economic growth.

Asia Pacific is projected to account for the largest market size during the forecast period

The Asia Pacific drip irrigation market is estimated to be the largest between 2020 and 2025 and is projected to grow at the highest CAGR. Asia Pacific was the largest consumer of drip irrigation in 2020. The region is marking a dramatic shift from the installation of basic irrigation facilities to the adoption of precision irrigation systems through technological upgrading. The focus of agriculture has shifted from traditional crops to more commercial crops. Due to these changes, irrigation facilities are expected to modernize their irrigation management and preferably their infrastructure. Drip irrigation has become an essential aspect as commercial crops are sensitive to the amount of water required and the time taken for its delivery. 

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Key Market Players:

The key drip irrigation manufacturers in this market include Jain Irrigation Systems Ltd. (India), Lindsay Corporation (US), The Toro Company (US), Netafim Limited (Israel), Rain Bird Corporation (US), Chinadrip Irrigation Equipment Co. Ltd. (China), Elgo Irrigation Ltd. (Israel), Shanghai Huawei Water Saving Irrigation Corp. (China), Antelco Pty Ltd. (Australia), EPC Industries (India), Microjet Irrigation (South Africa), KSNM Drip (India), Sistema Azud (Italy), Metzer Group (Israel), Grupo Chamartin Chamsa (Italy), and Dripworks Inc. (US). These players are undertaking a strategy involving new product launches, acquisitions, and collaborations & agreements to improve their market position and extend their competitive advantage.

Recent Developments:

• In June 2020, Lindsay Corporation announced the acquisition of Net Irrigate, LLC (US), an agriculture Internet of Things technology company that provides remote monitoring solutions for irrigation customers. The acquisition would help the company to enhance its irrigation technology offering.
• In May 2020, The Toro Company launched clog-resistant drip tape, Toro Aqua-Traxx Azul drip tape. The drip tape offers a filter inlet design and optimized flow passages that pass through debris to maximize clog resistance and product performance.

Growth Opportunities in the Confectionery Processing Equipment Market

The report "Confectionery Processing Equipment Market by Type (Thermal, Mixers, Blenders, Cutters, Extrusion, Cooling, Coating), Product (Hard Candies, Chewing Gums, Gummies & Jellies, Soft Confectionery), Mode of Operation, and Region - Global Forecast to 2023", The confectionery processing equipment market is estimated to be valued at USD 4.69 Billion in 2018 and is projected to reach USD 6.55 Billion by 2023, at a CAGR of 6.90% from 2018. Factors such as the growth of the retail industry and increase in demand for confectionery items such as candies, toffees, chocolates, chewing gums, and jellies have driven the growth of the confectionery processing equipment market.

The objectives of the study are:

• To define, segment, and forecast the size of the confectionery processing equipment market with respect to product, type, mode of operation, and region
• To analyze the market structure by identifying various sub-segments of the confectionery processing equipment market
• To forecast the size of the market for confectionery processing equipment and its various submarkets with respect to four main regions, namely, North America, Asia Pacific, Europe, and the Rest of the World (RoW)
• To provide detailed information about crucial factors that are influencing the growth of the market (drivers, restraints, opportunities, and challenges)
• To analyze opportunities in the market for stakeholders and provide details of the competitive landscape for market leaders
• To strategically profile key players and comprehensively analyze their market ranking and core competencies
• To analyze competitive developments such as expansions & investments, acquisitions, and partnerships in the market for confectionery processing equipment.

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The confectionery processing equipment market, by product, is segmented into hard candies, chewing gums, gummies & jellies, soft confectionery, and others. The soft confectionery segment is estimated to dominate the market with the largest share in 2018 as the demand for a variety of chocolates, such as sugar-free and dark, is increasing, globally. This is followed by the hard candies segment.

The confectionery processing equipment market, based on type, is segmented into thermal, extrusion, mixers, blender, and cutters, coating, cooling, and others. The extrusion segment is projected to grow at the highest CAGR among all confectionery processing equipment types from 2018 to 2023. Extrusion equipment is used to make confectionery products of different shapes and sizes. The need to provide innovative products is one of the factors expected to augment the demand for extrusion products.

Based on mode of operation, the confectionery processing equipment market is segmented into automatic and semi-automatic. The automatic segment is anticipated to be relatively larger as against the semi-automatic segment. Automatic operation helps to reduce labor costs as well as time and ensures high-quality products.

Rise in the middle-class population in the region and the increase in disposable incomes drive the demand for nutritious chocolate bars & candies with new & enhanced flavors, which increases the need for confectionery processing equipment. This provides an opportunity for the major players in the field of confectionery processing to expand their geographical reach in the region.

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This report includes a study of business strategies, along with the product portfolios of leading companies. More than nine developments were tracked for the 13 companies in the confectionery processing equipment market. It includes the profiles of leading companies such as Robert Bosch GmbH (Germany), Bühler AG (Switzerland), GEA Group (Germany), Alfa Laval (Sweden), John Bean Technologies Corporation (JBT) (US), Aasted ApS (Denmark), BCH Ltd (England), Tanis Confectionery (Netherlands), Baker Perkins Limited (UK), Sollich KG (Germany), Heat and Control, Inc. (US), and Rieckermann GmbH (Germany).

Factors Driving the Glucose, Dextrose, and Maltodextrin Market

The report "Glucose, Dextrose, and Maltodextrin Market by Product (Glucose, Dextrose, and Maltodextrin), Application (Food & Beverages (Confectionery, Bakery, Dairy), Pharmaceuticals, Personal Care Products, Paper & Pulp), and Region - Global Forecast to 2024", The market for glucose, dextrose, and maltodextrin, in terms of value, is estimated at USD 34.47 Billion in 2018, and is projected to reach USD 51.87 Billion by 2024, at a CAGR of 7.0%. The increase in demand from the beverage industry, intense research & development activities, and increase in demand for convenience foods are expected to drive the demand for glucose, dextrose, and maltodextrin in various applications. Glucose, dextrose, and maltodextrin are among the major starch derivatives used. Glucose is a sweetener used in a range of food products. It is produced by the hydrolysis of starch. Dextrose is a dextrorotatory form of glucose. It is used in baking products such as cake blends and toppings, snack food items such as cookies, and desserts such as custards and sherbets. Maltodextrin is moderately sweet or flavorless sugar, which is easily digestible and is absorbed as rapidly as glucose.

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The confectionery products segment is projected to dominate the glucose market for food & beverages through the forecasted period.

Glucose syrup is widely used in the confectionery industry. As it is a doctoring agent, it prevents crystallization, imparting uniformity to the product; in some confectionery applications, it can be used as a necessary ingredient up to the extent of around 40%. It is generally used in the production of homogenous confectionery products such as chewing gums and chocolates. Liquid glucose also has good preservative qualities, imparts a smooth texture to the end product, and enhances the shelf life of the end product. This has led to increased demand for glucose in the confectionery products segment.

The food & beverages segment is projected to dominate the dextrose market through the forecast period.

Dextrose is used as a sweetener and nutritional supplement in the production of various food products such as in candy & gums, creams, bakery products, jarred & canned foods, frozen dairy products, and cured meats. It can also be used in beverages, jelly, jam, and honey for improved taste and quality and extended shelf life. Thus, changes in food habits and inclination toward snacks and desserts, where dextrose is used as an effective sweetening agent, drive the usage of dextrose in the food & beverages segment.

The personal care products segment is projected to be the fastest-growing, in terms of value and volume, in the maltodextrin market from 2018 to 2024.

Maltodextrin is used as an emulsifier to improve the texture of products such as toothpaste. It is important in the cosmetics industry because it helps bind other compounds and helps in stabilizing the formula during the production stage. The personal care products industry is large in developing as well as developed regions such as North America, Europe, Asia Pacific, and the Middle East, which provides scope for maltodextrins to be used in the personal care products industry.

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Asia Pacific is projected to be the fastest-growing regional market for glucose, dextrose, and maltodextrin.

The Asia Pacific region is projected to be the fastest-growing market for glucose, dextrose, and maltodextrin over the next six years, owing to an increase in overall economic growth, with diversity in income levels, technology, and demand from end consumers for better quality food products, leading to enhanced scope for future growth. The main countries contributing significantly toward the growth of the market in this region include China, India, and New Zealand. The rapidly growing convenience food and personal care industries in the Asia Pacific region have led to an increase in the consumption of glucose, dextrose, and maltodextrin products.

In this region, countries such as China and India are estimated to account for a major share of the market. Thailand is projected to be one of the fastest-growing markets for glucose, dextrose, and maltodextrin in the Asia Pacific region.

This report studies the marketing and development strategies, along with the product portfolios of leading companies such as ADM (US), Ingredion (US), AGRANA (Austria), Tate & Lyle (UK), Cargill (US), ROQUETTE (France), Grain Processing Corporation (US), Avebe Group (Netherlands), Tereos (France), Global Sweeteners Holdings (Hong Kong), Gulshan Polyols (India), and Fooding Group Limited (China).

Key Benefits of Buying the Report:

• To get a comprehensive overview of the glucose, dextrose, and maltodextrin market with specific reference to the application markets
• To gain a wide range of information about the top players in this industry, their product portfolios, and key strategies adopted by them
• To gain insights into the major regions/countries in which the glucose, dextrose, and maltodextrin market is flourishing

Growth Opportunities in the Lycopene Market

The report "Lycopene Market by Source (Synthetic and Natural), Application (Dietary Supplements, Food, Pharmaceuticals, and Personal Care Products), Form (Beadlets, Oil Suspension, Emulsifiers, and Powder), Property, and Region - Global Forecast to 2025" The global lycopene market size is projected to reach USD 161 million by 2025, from USD 126 million in 2020, recording a CAGR of 5.0% during the forecast period. Lycopene’s distinct health benefits aiding in the prevention of several human health diseases has resulted in high demand from the dietary supplement industry, as a health ingredient, thereby driving the lycopene market’s growth potential during the forecast period.

The dietary supplements segment accounted for the largest share in the European region lycopene market in 2019.

The dietary supplements segment occupied the major share in the European region lycopene market due to the rising number of prostate cancer affected patients. According to extensive researches and clinical studies, it is proven that increased lycopene intake can aid in the prevention of the risk of prostate cancer in the country. Hence, the consumers in the European region have started implementing a high intake of lycopene in their daily diets as dietary supplements, resulting in increased demand for lycopene in the regional market.

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The demand for lycopene in the food application to witness steady growth during the forecast period.

The market for lycopene in the food application, globally, is projected to grow at a steady growth rate during the forecast period; the projected growth is owing to the consumption of lycopene in food as a colorant. The demand for food colorant is exhibiting a high growth rate as a result of its increasing consumption in ready-to-eat meals, processed foods, packed foods, frozen foods, and other such food products. This is due to the growing busier lifestyles of the consumers and the increasing demand for food aesthetics. Hence, lycopene used in distinct food applications as a food colorant will drive growth during the forecast period.

In terms of source, synthetic lycopene dominated the global market share in 2019, globally.

In 2019, the synthetic source of lycopene dominated the global market share. This is a result of various factors such as the easy availability of synthetic lycopene, simpler processing, the comparatively lower cost involved for manufacturing, and the broader scope of application across the globe in an array of industries. However, there is a shift in consumer preferences, demanding more organic and nature-based products resulting in human-health benefits.

The increasing demand for lycopene in the European region due to its growing number of the aging population supported its region-wise dominance in 2019.

Europe comprises the highest number of the aging population. Italy and Germany collectively comprise 32.1% of the total population aging 65 and above. According to experts in the lycopene industry, lycopene aids in the treatment of cataracts occurring in the older population across the globe. Furthermore, lycopene also exhibits anti-aging properties, aiding in the prevention of wrinkles. Hence, the growing aging population in the region is driving the demand for lycopene due to its distinct functionalities, bolstering Europe’s market share, globally, throughout the forecast period.

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Key Players:

Key players operating in this market include Allied Biotech Corporation (China), Lycored (Israel), DSM (Netherlands), Wellgreen Technology Co Ltd (China), Divis Labs (India), San-Ei Gen F.F.I., Inc (Japan), Dangshang Sannuo Limited (China), DDW (US), Dohler (Germany), Farbest Brands (US), Zhejiang NHU CO. Ltd (China), EID Parry (India), Shaanxi Kingsci Biotechnology Co. Ltd (China), Vidya Herbs (India), Xi’an Pincredit Biotech Co Ltd (China), Hunan Sunshine Bio-Tech Co.Ltd (China), Xi’an Natural Field Bio-Technology Co.,Ltd (China), Plantnat (China), SV AgroFoods (India), and Plamed Green Science Group (China).

Recent Developments:

• In January 2018, E.I.D. Parry (India) entered into a partnership with Synthite Industries Ltd to synergize the company’s marketing strength in its human nutrition segment
• In September 2018, E.I.D. Parry (India) acquired Alimtec S.A. (Chile), which is a part of Bayer Group (Germany), to strengthen its nutraceutical business.
• In June 2019, DDW (US) The Color House acquired the natural color business from DuPont’s Nutrition & Biosciences division to expand its global reach and also to add manufacturing and technical attributes in new natural colors.

Upcoming Growth Trends in the Food & Beverage Metal Cans Market

The report "Food & Beverage Metal Cans Market by Material (Aluminum and Steel), Type (2-Piece and 3-Piece), Degree of Internal Pressure (Pressurized Cans and Vacuum Cans), Application (Food and Beverages), and Region - Global Forecast to 2025",  According to MarketsandMarkets, the food & beverage metal cans market is estimated to be valued at USD 27.6 billion in 2020 and is projected to reach USD 37.0 billion by 2025, recording a CAGR of 6.1%. The rapid growth in awareness toward environmental sustainability and recyclable properties of metal cans are the driving factors for the food & beverage metal cans market. 

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By material, the aluminum segment is projected to account for the larger share in the food & beverage metal cans market

The aluminum segment is projected to dominate the market, on the basis of material, during the forecast period. This is attributed to the cost-effectiveness and recycling rates of aluminum. Increasing the use of metal packaging for food & beverages packaging provides a sustainable and environment-friendly solution for packaging in multiple applications. Aluminum cans are convenient to keep in refrigerators and ovens. Changes in consumer preferences are observed for food & beverage packaging. According to the Environmental Protection Agency of the United States (EPA), 1.9 million tons of aluminum packaging was generated for beers and soft drink cans, and 49.2% of aluminum beverage cans were recycled. The metal packaging for the food industry is considered to be safe, which is one of the major factors to support its growth in the market.

By application, the beverages segment accounted for the larger size in the food & beverage metal cans market during the forecast period

Based on the application, the food & beverage metal cans market is segmented into food and beverages. The beverage cans are estimated to account for the larger share, because of the high consumption of carbonated, non-carbonated, and sports & energy drinks. The rise in the consumption of alcoholic beverages leads to the growth of beverage cans market. Moreover, changes in consumer trends toward healthy drinks are driving the market for metal cans during the forecast period.

The Asia Pacific region is projected to witness the fastest growth during the forecast period

The Asia Pacific food & beverage metal cans market is projected to have higher growth potential in the coming years. A large consumer market and increasing disposable income in India and China are driving the growth of the demand for high-quality metal packaging. Also, China is the hub for the manufacture of metal cans and has sufficient manufacturing plants to meet the demand for food & beverage metal packaging. Moreover, rapid urbanization in countries such as India and China are expected to result in high growth of the food & beverage metal cans market in Southeast Asia during the forecast period.

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This report includes a study on the marketing and development strategies, along with the product portfolios of the leading companies. It consists of the profiles of leading companies such as Crown Holdings, Inc (US), Ball Corporation (US), Silgan Holdings Inc. (US), Ardagh Group (Luxembourg), CAN-PACK S.A. (Poland), Kian Joo Group (Malaysia), CPMC Holdings Limited (China), Huber Packaging Group GmbH (Germany), CCL Industries (US), Toyo Seikan Group Holdings Ltd (Japan), Universal Can Corporation (Japan), Independent Can Company (US), Mauser Packaging Solution LLC (Germany), Visy (Australia), Lageen Food Packaging (Israel), Massilly Holding S.A.S (France), P. Wilkinson Containers Ltd. (UK), Unimpack (Netherlands), Müller und Bauer GmbH (Germany), and Allied Cans (Canada).

Recent Developments:

• In April 2019, Crown Holdings, Inc. announced the launch of round and square shorter cans in the luxury packaging market. This will help the company to broaden its product portfolio.
• In August 2019, Ball Corporation signed an agreement to sell its tinplate steel aerosol packaging facilities to Envases del Plata (Argentina), an Argentinian metal packaging company. This agreement will help the company to expand its reach in the South American region.
• In October 2019, Ball Corporation announced the construction of its new aluminum cups manufacturing plant in Rome, Georgia to cater to the growing demand for beverage packaging in the US. This new plant will help the company expand its presence in the US region.
• In July 2019, Ardagh Group launched a slimline 187 ml can particularly designed for protecting wine and wine-based drinks. This launch would help the company to expand its product portfolio.

Factors Driving the Biofortification Market

The report “Biofortification Market by Crop (Sweet Potato, Cassava, Rice, Corn, Wheat, Beans, and Pearl Millet), Target Nutrient (Zinc, Iron, and Vitamins), and Region (Latin America, Africa, and Asia Pacific) – Global Forecast to 2023 “, is estimated at USD 78 million in 2018, and it is projected to grow at a CAGR of 8.6% from 2018 to reach USD 118 million by 2023. Biofortified crops are usually sweet potato, cassava, rice, corn, wheat, beans, pearl millet, and other crops such as tomato, banana, sorghum, and barley. The growth of the biofortification market is driven by the rising demand for high nutritional content in food.

By crop, the biofortified sweet potato is projected to dominate the biofortification market during the forecast period.

The sweet potato segment is estimated to hold the largest share of the biofortified crop market in 2018. The demand for biofortified crops such as sweet potato and cassava has increased with the rising technological advancements to increase the nutrient content, particularly in orange-fleshed sweet potato (OFSP). Sweet potato has been an important source of energy in the human diet for centuries owing to its high carbohydrate content. However, its vitamin A content from carotene only became recognized over the past century. Using biofortification, sweet potato breeding in Africa is focused on higher yields, sweeter taste, and higher dry matter, which increase its carotene concentration.

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By target nutrient, the vitamins segment is projected to be the fastest-growing segment in the biofortification market during the forecast period.

On the basis of target nutrient, the biofortification market is segmented into iron, zinc, vitamins, and others. The vitamins segment is the fastest-growing target nutrient in the biofortification market from 2018 to 2023. The demand for biofortified crops is increasing due to the increasing demand for high nutrient content in food. The rising demand for vitamins as feed additives or in premixes from the animal nutrition industry and the increasing demand for high-quality meat products have also been essential factors responsible for the increase in the demand for vitamins across the world.

Asia Pacific to be the dominant region in the biofortification market in 2018

The Asia Pacific is the dominant region in the biofortification market. Biofortification of crops has strong growth potential in agriculture, and it also improves the nutrition content in food. The biofortification market has grown considerably over the last five years, and this trend is expected to continue in the near future. The growing consumer demand for high nutritional content in food is projected to fuel the demand for biofortified crops, globally. Since the last decade, many countries in the Asia Pacific region have banned the usage of GM technology, and the researchers are opting to adopt biofortified crops as a key to unlock the region’s food production.

This report includes a study of marketing and development strategies along with the product portfolios of the leading companies in the biofortification market. It also includes the profiles of leading companies such as Bayer (Germany), Syngenta (Switzerland), Monsanto (US), and DowDuPont (US).

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Key Questions Addressed by the Report:

• What are the new target nutrients areas, which the biofortification companies are exploring?
• Which are the key players in the market and how intense is the competition?
• What kind of competitors and stakeholders such as biofortification companies, would be interested in this market? What will be their go-to strategy for this market and which emerging market will be of significant interest?
• How are the current R&D activities and M&As for biofortified crop industry projected to create a disruptive environment in the coming years for the agricultural sector?
• What will be the level of impact on the revenues of stakeholders through the benefits of nanotechnology to different stakeholders‒‒from rising farmer revenue to environmental regulatory compliance to sustainable profits for the suppliers?