Food Coating Market: Growth Opportunities and Recent Developments

The food coating ingredients market is estimated at USD 3.6 billion in 2023 and is projected to reach USD 4.9 billion by 2028, at a CAGR of 6.2% from 2023 to 2028. The food coating equipment market is estimated at USD 5.7 billion in 2023 and is projected to reach USD 7.7 billion by 2028, at a CAGR of 6.3% from 2023 to 2028. Food coating refers to the process of adding a layer of coating or breading to food products, which can provide improved texture, taste, appearance, and preservation. The market for food coating is driven by several factors, including the growing demand for convenience and processed food products, increasing consumer preferences for crispy and crunchy food textures, and the need for extended shelf life of packaged food. The demand for convenience food products, such as frozen and ready-to-eat meals, has been on the rise. Food coatings are used to enhance the taste and texture of these products, thereby driving the market growth. The food coating equipment market is steadily increasing in North America and Europe and growing consistently due to established equipment manufacturers and the organized food industry.

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Based on Application, the meat & seafood products sub segment of the food coating ingredient market is anticipated to dominate the market.

Commonly used ingredient for the coating of meat & seafood products is flour, which helps to provide appealing colors and flavors. Different coatings are applied to the surface of meat loaves, sausages, and other meat food products. Both fresh and frozen types of meat, when subjected to extended storage, lose substantial water due to evaporation. It is desirable to have the meatloaves coated as the coating lends protection to the product and gives it more appealing organoleptic characteristics.

Based on application, the confectionery products is projected to witness the highest CAGR in food coating equipment market during the forecast period.

There has been a rising demand for confectionery products in the European region, which presents a mature market for the confectionery industry. Hence, this region is expected to show slow growth as compared to other regions. Confectionery is generally high in calories and carbohydrates but poor in micronutrients. Industry statistics show that, in terms of sales generated, the Western European region dominated the worldwide confectionery sector. Better-for-you products have become more popular as a response to health issues. The clean label movement has impacted the confectionery market because of the demand for colors that are derived naturally. Many food firms announced plans to reformulate their products to swap out artificial additives and streamline ingredient lists to meet this growing demand. Few companies have made acquisitions, with companies having a strong bakery processing equipment portfolio to enhance their product as well. Gea Group (Germany) has firmly moved into the bakery sector with the acquisition of Comas and Imaforni, the leading suppliers of demanding industrial processing equipment and solutions for the cakes, pies, cookies and biscuits, crackers, and snacks industry.

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The Asia Pacific market is projected to dominate the food coating equipment market.

The region’s growing demand for processed food, improved manufacturing industry growth over the past decade, and advancements in the food industry have provided new opportunities for the food coating ingredients market. An increase in processed and convenience food production and innovations in segments such as meat, snacks, and bakery & confectionery products drive the demand for coating ingredients in the Asia Pacific region. China and India are set to experience continual demand during the forecast period. Many global companies are focusing on these emerging markets and are increasing their footprint by setting up manufacturing facilities, distribution centers, and R&D centers. India is projected to be the fastest-growing market in the region as there are many investments being made by several multinational corporations due to favorable support of the government and low labor cost. The Asia Pacific food & beverage industry is greatly influenced by rising consumer preference for conscious food habits, the growing trend toward natural & organic foods, and the increasing demand for convenience food products. With emerging economies, growing industrialization, increasing demand for processed foods, and consumer preference for quality products, ingredient suppliers are optimistic about the growth of the food & beverage industry. These trends and preferences have associated with the increasing consumption of coated food products.

Archer Daniels Midland (US),Kerry Group (Ireland), Cargill (US), Ingredion Incorporated (US), and DSM (The Netherland) are among the key players in the global food coating market. To increase their company's revenues and market shares, companies are focusing on launching new products, developing partnerships, and expanding their production facilities. The key strategies used by companies in the food coating market include geographical expansion to tap the potential of emerging economies, strategic acquisitions to gain a foothold over the extensive supply chain, and new product launches as a result of extensive research and development (R&D) initiatives.

Foliar Spray Market to Showcase Continued Growth in the Coming Years

The global foliar spray market will grow from USD 7.3 billion in 2023 to USD 9.6 billion by 2028, growing at a CAGR of 5.5% during the forecast period. Foliar spray is becoming increasingly popular in the agricultural industry due to its numerous advantages over traditional soil-based fertilization methods. One of the main drivers of the foliar spray market growth is the increasing demand for food due to the rising global population. The foliar spray technique is a highly effective way to increase crop yields, as it allows for the precise application of nutrients and pesticides directly to the plant's leaves. In addition to its effectiveness, foliar spray is also more environmentally friendly than traditional soil-based fertilization methods. Because it allows for more precise application of nutrients and pesticides, there is less waste and runoff, which reduces the risk of pollution and environmental damage.

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Based on Application, the horticultural crops segment is estimated to account for the highest growth of the foliar spray market

Foliar sprays are a common technique used in horticultural crops for various purposes such as nutrient management, disease management, and growth promotion. Foliar sprays are used to supplement nutrients in crops that are deficient. This is particularly useful in situations where soil nutrient levels are low, and plant growth is limited. It provides a quick and efficient method of delivering nutrients directly to the plant, resulting in rapid uptake and utilization. Foliar sprays are also used as part of an integrated pest management (IPM) program to reduce pest populations and prevent the development of resistance to pesticides. Foliar sprays are used to promote growth and development in horticultural crops. Growth regulators such as cytokinins and gibberellins are also applied as foliar sprays to stimulate plant growth, increase fruit size, and improve crop yields.

Based on Form, the Liquid segment is estimated to account for the highest growth of the foliar spray market

A liquid foliar spray is a method of applying liquid fertilizer or other nutrients to the leaves of plants. This technique is used in agriculture to increase crop yields and improve plant health. One of the key drivers of growth of liquid foliar spray is the increasing demand for high-quality crops that are more resistant to disease and pests. Liquid foliar sprays provide plants with essential nutrients and trace elements that help improve their health and increase their resistance to disease and pests. The growing trend towards organic farming and sustainable agriculture is also driving the growth of the liquid foliar spray market, as these products are seen as a more environmentally friendly and sustainable alternative to traditional chemical fertilizers.

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North America region is witnessing the growth in the foliar spray market due to increasing demand for high-value crops

The demand for high-value crops such as fruits, vegetables, and ornamental plants is increasing in North America, which has led to the adoption of advanced farming techniques such as foliar spraying. Foliar sprays help improve the yield and quality of these crops, leading to higher profits for farmers. As more farmers learn about the benefits of foliar spraying, the demand for these products is increasing. Foliar sprays help improve crop health, increase yields, and reduce the need for other inputs such as fertilizers and pesticides. As a result, more farmers are adopting foliar spraying as part of their overall crop management strategy. Precision agriculture is an approach to farming that uses technology such as GPS and sensors to optimize crop production. Foliar spraying is an important part of precision agriculture, as it allows farmers to target specific areas of their fields with the nutrients or pesticides they need. As precision agriculture becomes more widespread, the demand for foliar sprays is increasing. 

The key players in foliar spray market include Eurochem Group (Switzerland), Nutrien Ltd. (Canada), Yara (Norway), Israel Chemical Limited (Israel), Coromandel International Limited (India) and The Mosaic Company (US).

Sustainable Growth Opportunities in the Feeding Systems Market

The global feeding systems market is projected to reach USD 3.9 billion, by 2027, at a CAGR of 7.7% from 2022 to 2027. The growing size of dairy farms, increasing focus of major companies on technological advancements as well as product launches and developments, and substantial cost savings associated with automated feeding systems are the major driving factors for the market. The market also faces some challenges like high capital requirements at the initial stage of installation, which may discourage small and medium-sized farms from automating the feeding process.

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DeLaval is a market leader providing integrated milking solutions designed to improve dairy farmers’ production, animal welfare, and overall quality of life. The company develops and manufactures equipment for milk production and animal husbandry, including feeding systems worldwide. DeLaval offers highly efficient system solutions for milking, farm and herd management, animal traffic control, feeding, cooling, manure handling, ventilation, and energy recovery. The company supplies highly efficient solutions for cattle feeding, which help in reducing costs and increasing productivity. It has a strong global presence, spanning Europe, the Middle East, Africa, the Americas, and the Asia Pacific. In November 2018, DeLaval (Sweden) announced a partnership with CEJA (European Council of Young Farmers Home) to help farmers in the European Union for better sustainability in the long-term process of farming.

Trioliet B.V provides various solutions mainly to cattle farming. The solutions offered by the company include feeders, weighing systems, and loading equipment. The various feeders devised by the company for feeding bovine animals include mixer feeder wagons and self-loading mixer feeders. The company also provides feeding solutions to dairy farms worldwide. It has a presence in over 50 countries. In 2020, the company launched Triotrac M. It is self-propelled machine and has one vertical auger and a cutting-loading system with a loading rotor to load the feed into the mixing tub. The unique loading system ensures that the feed is processed cleanly and without any wastage during the loading process.

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Lely provides automated feeding, forage harvesting, and milking robot solutions for the agricultural sector. It also offers milking solutions such as robotic milking systems, used milking robots, and detection systems. The company’s product portfolio comprises feeding solutions such as feed pushers, individual feeders, calf feeders, selection boxes, animal feeding solutions, and housing solutions (including lighting systems, mobile barn cleaners, hygienic housing products, and cubicle solutions). Lely sells its products through dealers in Canada, Ireland, Australia, New Zealand, the UK, the US, Spain, Italy, Norway, Portugal, Sweden, Japan, Israel, Estonia, Czech Republic, South Korea, Slovakia, Iceland, and Cyprus. The company is widening its product portfolio and launched Lely Exos in October 2020, first concept for the fully autonomous harvesting and feeding of fresh grass.

The importance of feeding systems is increasing in the region due to the increasing demand for performance-boosting feed for cattle and animal welfare. There has been an increasing shift from conventional to automated systems in the region over the last 30 years due to technological advancements and the high affordability of animal rearers in the region. North American farm owners are focusing on catering to the growing demand from consumers for dairy and meat products. This has led various companies in the global market to develop innovative feeding systems such as individual feeders and group feeders.

In North America, the demand for feeding systems has picked up rapid pace, particularly in the US. Seeing this demand, Lely (Netherlands) introduced Lely Park, its new commercial hub and complex, launched in June 2022. With this development, Lely will be able to greatly boost its production capacity to fulfill the rising needs of North American farmers.

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Pest Control Market Industry Analysis, Leading Players, and Forecast

The pest control market is projected to reach USD 32.8 billion by 2028 from an estimated 24.9 billion in 2023, at a CAGR of 5.7% during the forecast period in terms of value. A number of variables influence the need for pest control worldwide. One major factor is people and companies being more aware of the health dangers and property damage that pests pose. As the value of keeping hygienic surroundings is well understood, there is an increased need for expert pest control services to efficiently handle infestations. Additionally, urbanization and globalization have made it simpler for pests to spread across borders and geographical areas, necessitating a comprehensive strategy for pest management.

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The key players in this market includes Bayer AG (Germany), Corteva Agriscience (US), BASF SE (Germany), Sumitomo Chemical Co. Ltd. (Japan), Syngenta AG (Switzerland), Rentokil Initial plc (UK), Anticimex (Sweden), Rollins, Inc. (US), ATGC Biotech Pvt Ltd. (India), Ecolab Inc. (US), FMC Corporation (US), De Sangosse (France), Bell Laboratories (US), PelGar International (UK), and Fort Products Limited (UK).

Bayer AG (Germany), Bayer AG is a global company with its core competencies in the life sciences field of health care and agriculture. It operates through three segments—pharmaceuticals, consumer health, and crop science. Bayer CropScience is Bayer’s agricultural subsidiary that offers crop protection, seeds & traits, and digital farming products. Bayer CropScience’s division, Environmental Science, offers professional pest management products. The environmental science business offers a broad portfolio of highly effective sprays, baits, and other pest control products that have chemical or biological modes of action. Additionally, it provides extensive customer services to support sustainable agriculture. As of 2022, Bayer Grourp comprised of 354 consolidated companies in 83 countries and supplies products and solutions through its subsidiaries. The company primarily operates in Europe and has an active presence in North America, Latin America, Africa, the Middle East, and Asia Pacific.

BASF SE (Germany), BASF SE is a leading chemical company and is listed on stock exchanges in Frankfurt (Germany), London (UK), and Zurich (Switzerland). The company has 11 divisions grouped into six segments, namely, Chemicals, Materials, Industrial Solutions, Surface Technologies, Nutrition & Care, and Agricultural Solutions. For financial reporting, it has organized its regional divisions into four: Europe, North America, Asia Pacific, and South America/Africa/Middle East. BASF’s pest control division is engaged in the research, development, production, and sales of pest control products for the extermination of different types of pests across a wide range of scenarios. The BASF urban and rural pest control portfolio combines novel products and strategies to existing and emerging pest control challenges. It provides smart solutions for pest management to keep the environment safe and healthy. In January 2023, BASF SE launched the novel insecticide active ingredient, which is used to control harmful piercing and sucking insect pests. The company launched it in Australia and further planning to launch it in Asia, Europe, and South America in the coming years.

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Syngenta AG (Switzerland), Syngenta engages in the discovery, development, manufacture, and marketing of a range of products designed to enhance crop yield and food quality worldwide. The company operates through two business segments—crop protection and seeds. It sells pest control products through the crop protection segment. The company markets its products in over 90 countries and 116 R&D sites. The company sells its products through specialized distributors, dealers, and professional applicators, as well as directly to growers. Syngenta has its manufacturing facilities in Switzerland, the US, the UK, France, India, China, and Brazil. The company’s subsidiaries include Syngenta India Ltd. (India), Syngenta UK (UK), and Syngenta US Agribusiness (US). In September 2022, Syngenta Crop Protection collaborated with a Swiss agricultural startup, Gamaya SA, for the development and launch of a digital tool to detect harmful nematodes through satellite images. This is a commercial digital diagnosis and mapping solution for harmful nematode pests. The collaboration signified the utilization of advanced technologies and integration of technologies with the pest management approaches.

The pest control market is growing in North America owing to the widening scope of applications in not only residential or commercial but also in livestock and for industrial purposes, such as in the food and pharmaceutical industries. The pest control market in North America is experiencing notable growth owing to a convergence of factors. Moreover, there are numerous companies in North America providing pest control products and services. Apart from major players, there are many local players in the market. The presence of numerous pest control companies in the region also indicates that there is high demand for the pest control management. Stringent regulations in industries such as food safety and hospitality further bolster the market's expansion. Innovations in pest control technologies, including eco-friendly solutions and integrated approaches, enhance efficacy and appeal to environmentally conscious consumers.

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Fruit Fillings Market Growth by Emerging Trends, Analysis, & Forecast

The global fruit fillings market is projected to reach USD 3.8 billion by 2028 from USD 3.0 billion by 2023, at a CAGR of 4.6% during the forecast period in terms of value. The market has been growing steadily in recent years, driven by increased consumer demand for convenience foods, the popularity of on-the-go snacks, and the rise of e-Commerce platforms. Moreover, the consumers are inclined towards premium products and exploring new cuisines. They are willing to spend extra for high-quality and nutritious products with low-calorie, less sugar, and this trend is expected to continue. Thus, the growth of this market is majorly attributed to the growing changing consumer preferences and the increasing demand for natural, healthier, and tasty food ingredients.

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Opportunities: Increasing health awareness among consumers

Health and wellness are vital to the food industry, and the fruit fillings market is no exception. With consumers looking for healthier options, manufacturers are developing fruit fillings with less sugar, fat, and calorie content. Additionally, they incorporate functional ingredients like fiber into their products to meet consumer demand for healthier options. Fruit fillings provide an excellent source of nutrients, such as vitamins and fiber, which can benefit overall health. For instance, blueberry filling can be a great source of antioxidants, while apple filling can be a source of dietary fiber. Fruit fillings are therefore used as a natural sweetener and substitute for refined sugars, which can help reduce the overall sugar content in baked goods and other food products. This benefits people trying to manage their blood sugar levels or reduce their sugar intake. Hence, it can be projected that the growing healthier food options would foster the growth of the fruit fillings market.

Dairy Industry has Wide Range of Applications of Fruit Fillings

Fillings are used in dairy products like yogurt, cheesecake, dairy-based desserts, cream cheese spreads, milkshakes, and whipped cream, to provide a sweet, savory, or fruity flavor along with a creamy texture. In recent days, it is witnessed that American consumers highly prefer to incorporate innovative fruits such as peach, passionfruit, guava and other tropical, citrus and fruit flavors to the cultured dairy products.

As dairy and dairy-alternative categories continue to innovate, such as artisan butter and nutrient-rich beverages, there has been a growing demand for fruit and vegetable-based inclusions into dairy products to attract the customer base. This is the major driving factor for the fruit fillings added to the dairy applications to boost the market growth in North America. Additionally, there is a growing awareness and interest in health and wellness in North America, and fruit filling incorporated food and beverages are seen as a convenient and accessible way to support overall health and wellbeing which contributes to the popularity of fruit fillings in North America.

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US is One of the Major Market for Fruit Fillings in North America

The United States is one of the largest markets for fruit fillings in North America. The popularity of fruit fillings has increased significantly in recent years due to various factors, including the rising consumer health awareness, increasing demand for vitamin C based food ingredients, and the preference for natural and flavorful food and beverage products. Fruit fillings are a convenient and tasty way to supplement the consumers’ preferred food and beverages.

Wheat Protein Market to Record Steady Growth by 2028

The wheat protein market is projected to reach USD 3.2 billion by 2028 from USD 2.5 billion by 2023, at a CAGR of 4.9% during the forecast period in terms of value. The market for wheat protein by concentration is experiencing growth due to the increasing demand for plant-based protein products in food & beverages, dietary supplements, and animal feed industries.

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Opportunity: Growing role of wheat protein in the pet industry

The pet food market is driven by two primary trends globally. These trends are premiumization and humanization. There is a growing trend of pet humanization as a "family member" among owners. Due to this, there is a rise in the demand for premium pet food with nutritional benefits, better digestibility, and improved ingredient quality for pets. Considering this changing human tendency, the major players, such as Crespel & Deiters Group (Germany), are offering wheat protein as an ingredient that can be incorporated in pet food products.

In dry dog foods and biscuits, wheat is a grain that provides high-quality carbohydrates. In addition to giving us energy for daily tasks, it also gives food the ability to be processed. Wheat is a major source of nutrients and offers a wide range of advantages. Wheat-based products offer holistic, wheat-based solutions for optimizing pet food because they are rich in starches, vitamins, minerals, trace elements, and fiber, which aid in the formation of balanced pet food products.

Use of wheat protein to improve pellet quality is expected to boost the market growth

In the pet food industry, wheat gluten is used in products where its water absorption and fat-binding properties improve yield and quality. It is known for its unique binding capacity for improved pellet quality. An increase in the demand for organic and premium food products is one of the major drivers for the wheat protein market. According to a report by the US Department of Agriculture, the market for plant-based pet food is growing rapidly. In 2020, sales of plant-based pet food in the US increased by 27% compared to the previous year, with the total sales reaching USD 600 million. The Pet Food Institute, a trade association representing pet food manufacturers, notes that wheat gluten is a high-quality protein source that is easily digestible for pets. It also states that wheat gluten is a sustainable and environmentally friendly option for pet food manufacturers.

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Europe is expected to dominate the market during the forecast period

The consumption of wheat protein in Europe is the highest as compared to the other regions. Consumers increasingly prefer plant-sourced proteins, such as wheat protein, due to the high prices of animal-sourced protein. This has led to the growth of low-cost plant-sourced protein, such as wheat and vegetable proteins, which act as a substitute for animal-sourced protein.

Germany is an attractive market for manufacturing companies as well as exporters. Bread constitutes a significant part of the baked goods sector as it is one of the main components of the German diet. The bakery & snacks industry of Germany is well-established and has a large consumer base with high purchasing power. Health-conscious consumers in this country demand nutritive baked goods without compromising on the taste of products. Key players in the bakery products industry are taking the initiative to develop and promote new products to meet this demand. In Germany, barley and wheat are predominantly used as sources for feed products.

Agricultural Testing Market to Witness Unprecedented Growth in Coming Years

The agricultural testing market is projected to reach USD 9.8 billion by 2028 from USD 6.7 billion by 2023, at a CAGR of 7.1% during the forecast period in terms of value. The agricultural testing market refers to the industry involved in analyzing various agricultural products, such as soil, water, compost, biosolids, manure and seeds, to determine their quality, composition, and presence of contaminants. This type of testing is crucial for ensuring food safety, optimizing crop production, and maintaining environmental sustainability in the agriculture sector. With the growing global population and rising concerns about foodborne illnesses, there is a greater emphasis on ensuring the safety and quality of agricultural products. Testing helps identifying contaminants, pesticides, heavy metals, and pathogens, enabling proactive measures to be taken to maintain food safety standards. The development of advanced testing methods and technologies has improved the efficiency and accuracy of agricultural testing. These advancements include the use of remote sensing, DNA testing, and rapid diagnostic techniques, which have streamlined the testing process and reduced turnaround times.

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By sample, water is projected to have the fastest growing rate during the forecast period.

The demand for water testing in the agricultural sector has increased as farmers and regulatory bodies recognize its significance in maintaining productivity, profitability, and sustainability in agricultural practices. Water is a crucial resource for agriculture, especially in irrigation systems. The quality of water used for irrigation can directly impact crop health and productivity. Testing water for parameters such as pH, salinity, nutrient levels, heavy metals, and microbial contaminants helps farmers determine its suitability for irrigation. High-quality water is essential to avoid damaging crops, soil, and irrigation equipment. Additionally, agricultural practices often involve the use of pesticides, herbicides, and other chemicals to control pests, diseases, and weeds. Runoff from fields can contaminate water sources with these residues. Water testing allows farmers to monitor the presence and concentration of such substances, ensuring compliance with regulations and minimizing potential health risks associated with contaminated water supplies.

By application, safety testing is projected to have fastest growing rate during the forecast period.

products are subject to various national and international regulations, standards, and guidelines. Safety testing is necessary to comply with these regulations and ensure that products meet the specified safety criteria. Non-compliance can result in product recalls, legal consequences, damage to reputation, and loss of market access. By conducting safety testing, agricultural businesses can demonstrate their commitment to meeting regulatory requirements and providing safe products to consumers. Also, agricultural products are often traded internationally, and different countries have specific safety standards and import regulations. Exporting agricultural products requires compliance with the safety requirements of the destination market. Safety testing is necessary to ensure that products meet these standards and avoid potential trade barriers or rejections. Exporters must provide evidence of safety testing to demonstrate the suitability of their products for international markets.

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Asia Pacific is expected to have the fastest growing rate during the forecast period.

The Asia-Pacific region is home to a significant portion of the global population, including countries like China and India, which have the world's largest populations. This densely populated region requires extensive agricultural production to meet the growing food demand. As a result, there is a greater need for agricultural testing to ensure the safety, quality, and productivity of agricultural products. The Asia-Pacific region has experienced rapid industrialization and urbanization, leading to increased pollution and pressure on agricultural lands. This has raised concerns about the impact of industrial activities and urban expansion on agricultural productivity and safety. Agricultural testing helps identify and mitigate potential contamination risks, ensuring the safety and sustainability of agricultural practices in the face of urban development.

The key players covered in the study include SGS (Switzerland), Eurofins (Luxembourg), Intertek (UK), Bureau Veritas (France), ALS Limited (Australia), TUV Nord Group (Germany), Merieux (US), AsureQuality (New Zealand), RJ Hill Laboratories Limited (New Zealand), SCS Global (US), Agrifood Technology (Australia), APAL Agricultural Laboratory (Australia), Agvise Laboratories (US), LGC Limited (UK) and Water Agricultural Laboratories (US).